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Preview Video of 2016 ICE Totally Gaming expo
Tuesday October 27, 2015 : FORTHCOMING ATTRACTION VIDEO FROM I.C.E.
Trailer emphasises the importance of technology at ICE Totally Gaming expo next February.
Gaming Technopolis is the theme for next year's top international ICE Totally Gaming Expo, and the organisers are getting an early start with publicity to ensure this premier event scheduled for February 2 to 4 is firmly front-of-mind with industry executives.
The marketing campaign is again following a cinematic route with the creation of a high-impact film trailer which depicts the journey thousands of international visitors will be making to the Gaming Technopolis at the ExCeL Centre in London.
Produced by Cinebop, the creative studio which won the coveted Association of Exhibition Organisers Innovation Award for its ICE 2015 movie invitation, the trailer invites the Citizens of Gaming to enter the Gaming Technopolis, a surreal, pop-up city which is open to do business for just three days a year and has become an annual mecca for gaming professionals from over 100 nations.
Jo Mayer, marketing director with responsibility for ICE, stated, "We know from our 2015 campaign metrics that the film trailer produced by Cinebop was one of our most successful marketing tools in terms of encouraging visitors to register their attendance at ICE.
"Gaming Technopolis is a pop-up gaming city where connections are made, where ideas flourish and where conversations are all about the future."
VLeague and Mojo Games partner up -
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Life of Riches Slot Launching -
The company released a preview of its "Life of Riches" slot Friday, a 5 reel, 30 selectable pay-lines game with a theme featuring luxury cars, expensive yachts, private jets and a liberal sprinkling of glitterati.
Land Casino Bill Passes in Japan -
A bi-partisan side meeting of leading lawmakers led to Komeito Secretary General Yoshihisa Inoue agreeing that his party would not protest the vote in the House of Representatives Cabinet committee Friday afternoon.
easyPLAY Launches Online Slot Tournaments -
#easyPLAY Las Vegas land casino giant MGM Resorts is more effectively leveraging its on-premises mobile gaming services by expanding the availability of its easyPLAY online casino tournaments throughout the state of Nevada.
Jetsetter slot Pays 130 Bitcoin WIn -
#bitcoin Prague-based online slot developer Endorphina reports that its Jetsetter slot on the Bitcasino.io site has just delivered a major hit for an anonymous player.
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