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Activision Committed to Esports

Friday May 6,2016 :  ACTIVISION COMMITTED TO EXPANDING IN E-SPORTS VERTICAL
 
CEO of multi-billion dollar video game developer bullish on the future.
 
The CEO of the multi-billion dollar video gaming company Activision (it produces and sponsors games like Call of Duty, Starcraft and Destiny) is confident that the burgeoning eSports phenomenon has a great future...and he intends to continue being a part of it.
 
In an interview with the publication Gamasutra this week, Bobby Kotick said the massive following eSports commands ensures that revenue opportunities abound, and that the vertical will be the next big revenue driver for his company.
 
Pointing out that success as an organised sport was just beginning; Kotick observed that already eSports viewership is greater than the individual audiences of the NHL, Major League Baseball, or the NBA.
 
And he is of the view that going forward events centred on games like Call of Duty, Hearthstone, and Overwatch could each attract audiences in excess of any of the best known sports leagues.
 
Despite that, eSport advertising and subscription revenues are currently dwarfed by those achieved in major league sports, Kotick admitted...but 15 or 20 years hence that may not be the case, and eSports events will be generating revenues through streams like broadcast deals (the NFL currently earns around $7 billion a year from this source alone), he opined.
 
The Activision boss told Gamasutra that the still untapped potential of eSports presented a "virtuous circle" wherein fans pay to watch or participate -  sponsors are willing to finance events - those events then become the content that's broadcast by networks, leading to demand for regional, national and global events offering opportunities like broadcasting rights; ticket, licensing and merchandising sales; more sponsorships at all levels; and opportunities to sell professional teams for professional leagues.
 
"Over the long term we view this as a tremendous opportunity to both celebrate our players and create a lot of value for our shareholders," Kotick said, adding that his company is better positioned than any other entertainment company to benefit from the vertical in the years ahead.
 
Kotick wasn't just talking the talk...late last year he announced the introduction of a new company division titled Activision Blizzard Media Networks, led by sports executive Steve Bornstein and Major League Gaming co-founder Mike Sepso, with assets from the acquisition of the now defunct IGN Pro League.
 
Bornstein subsequently (early 2016) acquired "substantially all" Major League Gaming's assets for $46 million in order to boost Activision Blizzard's push into eSports and develop an eSports channel.



Gambling News :

MLB Odds: Stroman Gets the Nod Against Royals - The Toronto Blue Jays (70-80, –20.18 betting units) begin their final home stand of the 2017 campaign this Tuesday when they welcome the Kansas City Royals (73-76, +2.56 units) to Rogers Centre. Sportsnet has the coverage at 7:07 p.m. Eastern.

Microgaming in bingo software deal with Marathonbet - Marathonbet’s loyal customers will now be able to enjoy an extensive Bingo offering – marking another big expansion of its online gaming collection.

Microgaming QuickFire enters Coloumbia - Wplay signs for Quickfire; strategic deal sees Quickfire enter Colombian market. Colombian-licensee Wplay has signed a deal for Quickfire, powered by Microgaming.

Partypoker to sponsor WSOPC Uruguay - Partypoker to sponsor WSOPC Uruguay in December. Qualify exclusively on partypoker for WSOP Uruguay Main Event. December 7th to 17th in beautiful Punta del Este.

MLB Odds: Jays Hope to Spoil Orioles’ Visit - The 2017 season is just about over for the Toronto Blue Jays (66-77, –21.19 betting units), but they can play spoiler in Tuesday’s game against the visiting Baltimore Orioles, starting at 7:07 PM ET on Sportsnet.

Money Storm Casino - Money Storm is not your typical online casino. While many focus on the quantity of games they offer their players, this one is more focused on the quality of their games.

Big Online SLot Win on Ultimate 10X Slot - At 9.20PM on August 28th, Kasey R was enjoying the new Ultimate 10X three-reel slot at Miami Club. The game has a random 'must win' progressive jackpot that is guaranteed to pay by the time it reaches $25,000

MPN Greatest Poker Player in the Universe - The MPN announces the third annual Universal Championship of Poker (UCOP III), boasting €750,000 guaranteed across 59 tournament events this September

PartyPoker Exits Australia - From 31st August 2017 partypoker players will no longer be able to play from Australia. Players’ deposited funds are safe and available for withdrawal.

Mercury Poker Live on Indian Poker Network - Mercury Poker Live on MPN's Indian Poker Network. MPN India, established in 2015, is a ring-fenced poker network dedicated to the Indian market and operating exclusively in Indian Rupees.

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