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Betify and Fenway Games Launch

Tuesday October 14,2014 : GAMCROWD'S FIRST ONLINE GAMBLING STARTUPS LAUNCHED
 
Betify and Fenway Games pitching for investment from multiple backers in return for equity.
 
The online crowd-funding website GamCrowd.com has launched the first start-ups, Betify and Fenway Games, on its equity platform.
 
Betify is a mobile app that allows users to set or receive challenges from their friends and win rewards, such as tech products and vouchers or trips and experiences, if their challenge becomes popular in the community.
 
The network can be exploited by businesses wanting to target new locations, engage with users, encourage loyalty and promote their products in the Betify reward centre to boost sales. Analytics help brands learn about customer interaction with their products, key demographics, viral spread, return on investment, and other metrics.
 
Betify has already raised £185,000 via incubation and seed funding rounds. Through GamCrowd, it is looking to add another £300,000 in return for 15 percent equity from investors, as it prepares to launch.
 
The company plans to drive revenues through B2B contracts with brands that will subscribe to its premium content and B2C sales to individual users who will spend on in-app purchases. The app soft launched on September 22 and has more than 200 members and five strong B2B prospects.
 
“Gamification has proven to be a successful tool in rousing engagement and now betification is the natural progression,” said Samuel Huber, founder and CEO of Betify. “It is said that 90 percent of a brand’s following never interact with the content[i] Betify helps solve the problem of how to stimulate the passive majority of social media followers.”
 
“The unstoppable success of the #icebucketchallenge highlights the huge potential for a challenge-based platform like Betify. We bridge the gap between businesses and consumer services by providing a strong incentive – actual products that can be won – for users to get involved with brands,” Huber added.
 
Fenway Games is a developer of real-time, mobile and social products that operate during live sporting events and offer a high turnover of wagering opportunities.
 
Its flagship title, SwitchPlayed, allows small-stakes bets to be placed in-play, to predict what will happen next in a football match, from a shot, goal, red or yellow card, foul, save, offside or penalty. Players can compete in league tables, achieve bragging rights, chat live over social media and win extra credits based on performance.
 
“Fenway Games produces unique, easy-to-understand playing experiences. Our games, like SwitchPlayed, tap into the emotions that fans experience while they are watching or listening to live sport,” said Peter Gough, founder and CEO of Fenway Games. “We feel that there is an uncatered-for market between social and sports betting to which our games are perfectly suited.”
 
The company’s predicted revenue streams are through in-app advertising, virtual goods purchases and customer conversion to mobile sportsbook. Fenway Games is pitching for £50,000 of investment to fund product build, data feed subscriptions, marketing, design and consultancy, ahead of a projected go-live in February 2015.
 
“Betify and Fenway Games prove that innovation is alive and well in the gambling industry,” said Chris North, CEO of GamCrowd.
 
“The two companies are two entirely different propositions; Betify is a more developed product requiring a greater level of backing, while Fenway Games might appeal to investors looking to get involved in a project at an earlier stage.”



Gambling News :

NHL Odds: Forsberg Faces Elliott in Nashville - The last time the Nashville Predators played against the Calgary Flames, Calgary had a 4-1 lead five minutes into the second period. Nashville responded with four back-to-back goals, including a hat trick from centreman Filip Forsberg. Both teams went into overtime with five goals, and Calgary defenseman Mark Giordano (12 goals, 22 assists) scored the winning goal.

Sit & Go 2.0 launched online exclusively at Americas Cardroom - Get ready to cheer like a champion before the first flop is even dealt. The much-anticipated Sit & Go 2.0 is now launched online exclusively at Americas Cardroom and Sit & Go players are reaping the benefits of the next evolution of poker.

NBA Odds: Hawks, Wiz in Southeast Showdown - The Washington Wizards (42-27 SU, 36-32-1 ATS) can pretty much secure the Southeast Division title with a win Wednesday night over the Atlanta Hawks (37-32 SU, 31-38 ATS). Tip-off is at 8 PM ET on ESPN; the Wizards lead Atlanta by five games with less than a month remaining before the playoffs.

Mega Moolah progressive jackpot Hit Again - Microgaming’s Mega Moolah progressive jackpot slot has been hit yet again at just over €6.6 million!

NBA Odds: Clippers Try to Slow Down Bucks in LA - Milwaukee Bucks small forward Giannis Antetokounmpo and Los Angeles Clippers power forward Blake Griffin are two of the most talented and versatile forwards in the NBA. The two lead their teams into battle on Wednesday in Los Angeles.

NCAAB Odds: SMU Hosts Tulsa With AAC Title on the Line - There aren’t too many college basketball teams more profitable than the SMU Mustangs (25-4 SU, 18-5-1 ATS). They host the Tulsa Golden Hurricane (14-14 SU, 15-12 ATS) this Thursday night, tipping off at 8 PM ET on CBSSN.

NHL Odds: Canadiens Welcome Islanders Tonight - The Montreal Canadiens (32-20-8) welcome the New York Islanders (28-21-10) on Thursday (7:30 PM ET on SNE). After getting their first victory under new head coach Claude Julien, the Canadiens will look to build on that momentum against a red-hot Islanders team.

NHL Odds: Reeling Flyers Seek Relief in Pittsburgh - #nhl The Philadelphia Flyers have been a bit off since the holidays. They’ve won just eight games since the Christmas break, and now they’ve got a tough one coming up this Saturday night against the Pittsburgh Penguins.

Dollars to Donuts Slot Launch - Firstly, it's a classically styled, easy playing 3-reel with five pay lines featuring a traditional icon set of bars and sevens.

Secret Symbol Slot - RTG will soon release 'Secret Symbol', a 5 Reel Video Slot on 3/15/2017.

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