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Cataboom in deal with Ruby Seven Studios

RUBY SEVEN STUDIOS AND CATABOOM IN COLLABORATIVE AGREEMENT
 
Social casino gaming to benefit from partnership.
 
Behavioural marketing platform provider Cataboom has signed a collaborative deal with the US social casino gaming company Ruby Seven Studios which will enhance the latters service to two of its major gaming clients, Tropicana Entertainment and Delaware North.
 
In a statement Thursday the companies claim that the $1.5 billion social casino gaming industry engages more than 75 percent of its audience on smartphones, and 49 percent on both mobile and desktop, and the partnership will help Ruby Seven clients to optimise performance in the sector.
 
"The most recent integration resulting from this partnership includes Lucky North Casino, a new free casino game available for download in the Google Play Store," the statement advises.
 
The agreement is that CataBoom will incorporate gaming technologies that enable instant rewards to enhance Ruby Seven Studios’ current social casino games, helping the supplier to further engage players across platforms.
 
The partnership also extends offline to land-based casinos that Ruby Seven works with.
 
Players will be instantly rewarded no matter whether they win or lose, enticing new and existing players to keep coming back for more, the statement claims. Currently, players can win prizes that include gift cards, in-game currency and the chance to win $100,000.
 
The result is a more positive user experience and growth in retention.
 
Michael Carpenter, CEO of Ruby Seven Studios said in the statement:
 
“Incorporating real prizes into our games helps differentiate our offerings from others in the crowded social casino space, and helps keep us on our players’ minds. CataBoom’s technology solutions allow us to reward players with items that are of value to them and, as a result, we’re seeing higher levels of engagement and return.”
 
With 7 out of 10 players choosing social casino games due to graphics or theme, CataBoom is additionally helping Ruby Seven Studios stand out with its customisation options.
 
Each campaign is personalised based on the game and property. CataBoom is also scalable, so that players can enjoy a gaming experience on both mobile and desktop, enabling Ruby Seven to capture the high percentage of players that migrate between platforms.
 
“At CataBoom, we understand that providing a high-stakes prize, coupled with a game, can boost player acquisition and grow retention by as much as 90 percent day over day,” said Todd McGee, CEO of CataBoom. “Our technology solutions make it easy for social casinos to incorporate these crucial elements into their games."



Gambling News :

NHL Odds: Forsberg Faces Elliott in Nashville - The last time the Nashville Predators played against the Calgary Flames, Calgary had a 4-1 lead five minutes into the second period. Nashville responded with four back-to-back goals, including a hat trick from centreman Filip Forsberg. Both teams went into overtime with five goals, and Calgary defenseman Mark Giordano (12 goals, 22 assists) scored the winning goal.

Sit & Go 2.0 launched online exclusively at Americas Cardroom - Get ready to cheer like a champion before the first flop is even dealt. The much-anticipated Sit & Go 2.0 is now launched online exclusively at Americas Cardroom and Sit & Go players are reaping the benefits of the next evolution of poker.

NBA Odds: Hawks, Wiz in Southeast Showdown - The Washington Wizards (42-27 SU, 36-32-1 ATS) can pretty much secure the Southeast Division title with a win Wednesday night over the Atlanta Hawks (37-32 SU, 31-38 ATS). Tip-off is at 8 PM ET on ESPN; the Wizards lead Atlanta by five games with less than a month remaining before the playoffs.

Mega Moolah progressive jackpot Hit Again - Microgaming’s Mega Moolah progressive jackpot slot has been hit yet again at just over €6.6 million!

NBA Odds: Clippers Try to Slow Down Bucks in LA - Milwaukee Bucks small forward Giannis Antetokounmpo and Los Angeles Clippers power forward Blake Griffin are two of the most talented and versatile forwards in the NBA. The two lead their teams into battle on Wednesday in Los Angeles.

NCAAB Odds: SMU Hosts Tulsa With AAC Title on the Line - There aren’t too many college basketball teams more profitable than the SMU Mustangs (25-4 SU, 18-5-1 ATS). They host the Tulsa Golden Hurricane (14-14 SU, 15-12 ATS) this Thursday night, tipping off at 8 PM ET on CBSSN.

NHL Odds: Canadiens Welcome Islanders Tonight - The Montreal Canadiens (32-20-8) welcome the New York Islanders (28-21-10) on Thursday (7:30 PM ET on SNE). After getting their first victory under new head coach Claude Julien, the Canadiens will look to build on that momentum against a red-hot Islanders team.

NHL Odds: Reeling Flyers Seek Relief in Pittsburgh - #nhl The Philadelphia Flyers have been a bit off since the holidays. They’ve won just eight games since the Christmas break, and now they’ve got a tough one coming up this Saturday night against the Pittsburgh Penguins.

Dollars to Donuts Slot Launch - Firstly, it's a classically styled, easy playing 3-reel with five pay lines featuring a traditional icon set of bars and sevens.

Secret Symbol Slot - RTG will soon release 'Secret Symbol', a 5 Reel Video Slot on 3/15/2017.

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