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Costa Bingo Growing Quick
12/26/09 - The online bingo information portal BingoPort.co.uk reports that a new online bingo site launched in July 2009 has made remarkable progress, overtaking well established sites like Foxy Bingo and even Wink Bingo (a major site recently sold to 888.com for almost GBP60 million)
The independently owned Costa Bingo now rivals the busiest site on the 888/Dragonfish Internet bingo network, Cheeky Bingo, reflecting the ascendency of the free online bingo business strategy in the UK this year, the information portal reports.
Costa Bingo has so far averaged daily player numbers of 1 408 (December 2009 stats) ahead of the 900 recorded for Cashcade’s Foxy Bingo, and just behind the 1 608 boasted by Cashcade’s free-play offering Cheeky Bingo.
BingoPort managing director and co-founder Scott Logan said: “This is testament to the effectiveness of Costa’s free online bingo rooms. But that said, Cheeky Bingo still holds the number one position on the Dragonfish Network."
A spokesman for another bingo information portal, Simon Smiley of FreeBingoHunter.com, confirmed the BingoPort assessment and commented: “Costa's emphasis on tailoring rewards and benefits to different types of players has worked well for them. It will be interesting to see if Costa or Cheeky can put more daylight between themselves and their rival over the next few months.”
Richard Skelhorn, chief executive at Costa Bingo said: “We are confident in our product offering and [in our strategy of] encouraging players to try our free bingo experience before making the decision to deposit with us.”
Even the competition has been complimentary; Cashcade's Simon Collins remarked that Costa had done well, using the free bingo strategy to bring in players and describing it as “...the revolution of this year, which has driven a lot of the user adoption and growth."
“Costa have added a lot of innovation on the social media side, which we have tried to emulate," Collins added. "But too much free-play will impact your net profit. It is difficult to forecast how much sites are making without seeing promotional schedules, cash-backs and redeposit values being put into the system.”
Danske Spil Bingo Moves to Microgaming -
The national lottery of Denmark, Danske Spil, is live on the Microgaming Bingo Network. Danske Spil, the Danish national lottery, is live on the Microgaming Bingo Network following a change to its licence conditions.
Quickfire live on Strendus -
Quickfire powered by Microgaming is extending its reach in the LatAm region with the signing of Strendus. Strendus is the online division of Logrand Entertainment Group. The group comprises several companies that operate gaming and entertainment establishments in Mexico, running 14 land-based casinos in total.
Quickfire content live on BetatHome -
Online gaming and sports betting company bet-at-home was founded in 1999. Today the company has 4.8 million registered customers around the world, offering sports betting, casino, live casino, Vegas games, poker and virtual sports.
Microgaming has donated Ł30,000 between four charities -
Gift of Giving provides Microgaming’s customers the opportunity to vote for one of several charities in their region. In lieu of Christmas gifts, Ł30,000 is split equally between four global regions: Isle of Man, UK and Europe, Africa, and Rest of the World.
Entertainment Betting Odds: 90th Academy Awards -
The Shape of Water leads Sunday’s 90th Academy Awards (8 PM ET, ABC) with 13 Oscar nominations, but when it comes to Best Picture, this highly-acclaimed film is a +140 second-favorite behind Three Billboards Outside Ebbing, Missouri at –115.
Fair Play Bets and QuickFire in Deal -
Fair Play Bets enjoys an unrivalled reputation for an outstanding player experience, with secure deposits and withdrawals, surprising casino bonuses and committed customer support. Fair Play Bets is licensed in UK, Malta and Curacao.
Cavaliers Aim to Take Down Wizards on 2/22/18 -
The Cleveland Cavaliers have looked like a different team since making their moves at the trade deadline. The Washington Wizards are up next for the Cavaliers, who will be at home after the All-Star break.
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