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DraftKings Spent Over $15 Million on Ads Last Week
Tuesday September 01,2015 : DRAFTKINGS KEEPS SPENDING
Daily Fantasy Sports operator is currently spending an average of over $2 million a day.
The independent television advertising monitor iSpotTV reports that daily fantasy sport provider DraftKings continues to spend big, over the last seven days investing $15.93 million - an average of over $2 million a day - and more than the previous week
This sort of marketing investment positions the DFS operator up among giants like Ford, McDonalds and T-Mobile, and represents a massive increase over its 2014 investments in advertising.
DraftKings and FanDuel are the current market leaders in DFS and both have boosted adspend dramatically in a bid to acquire players and market share, especially with the new NFL season about to start.
The latest DraftKings television advert can be previewed here - if the voice-over sounds familiar that's because it is provided by movie star Edward Norton: https://www.youtube.com/watch?v=bfCm6PJuL5I
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Auston Matthews and the Toronto Maple Leafs touch down in DC this Tuesday (7 PM ET on TSN) as one of the hottest teams in the NHL. They've tallied a ridiculous 26 goals through only five games played; that's more than five goals scored per game on average. They'll be up against an equally potent Washington Capitals team.
Pro League Reveals Sportradar Contract Details -
The partnership between the PLC and Sportradar aims to provide a high-quality level of service to all Arabian Gulf League stakeholders in addition to making verified official data about players performances available to coaching and scouting staff and supplying match information to media outlets.
NFL Odds: Steelers Visit Undefeated Chiefs #TNF -
The Kansas City Chiefs (5-0 SU and ATS) have been flawless as an NFL pick thus far. Their chances of remaining undefeated in Week 6 look good; after opening at –4.5, Kansas City is a 5-point home chalk for Sunday’s game against the Pittsburgh Steelers (3-2 SU, 2-3 ATS), beginning at 4:25 PM ET on CBS.
Mega Moolah strikes again -
The jackpot was hit on a mobile device on Sunday 1 October 2017 by a UK player on Betway, this time awarding a £1,448,116.31 pay day.
2 New Slots For Microgaming Casinos -
David Reynolds, Games Publisher at Microgaming, comments: “On top of our branded title game Halloween, we’re delivering two more slots this October, each bringing exciting features and a different theme.
MLS Odds: Red Bulls vs. Whitecaps -
The New York Red Bulls (12W, 12L, 7T) haven’t won a match since August 15, but they’re –165 favorites this Saturday against the visiting Vancouver Whitecaps (15W, 10L, 6T), beginning at 5 PM ET. Vancouver is a +475 underdog with the draw priced at +285.
MLB Odds: Yankees Favored in AL Wild Card Game -
After a strong regular season, the New York Yankees (91-71, –1.00 betting units) opened as –235 home favourites for Tuesday’s AL Wild Card Game against the Minnesota Twins (85-77, +11.48 units). First pitch is at 8 PM ET on ESPN.
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