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Ladbrokes Israel Opened
Wednesday May 1, 2013 : LADBROKES ISRAEL ESTABLISHED (Update)
New digital marketing services operation in Tel Aviv
UK bookmaker Ladbrokes opened its new digital marketing services operation, Ladbrokes Israel, Wednesday as it steps up its focus on accelerating the growth of its digital business.
Ladbrokes Israel begins operating as part of the new agreement signed with Playtech on March 11, 2013 . It is a new, wholly owned, ecommerce and digital marketing services operation based in Tel Aviv which will be integrated with existing teams in London and Gibraltar and managed by a highly experienced marketing team, with a proven track record of driving digital revenues, particularly using Playtech software.
The team will controversially include Jim Mullen in the role of Director, Digital - who joins Ladbrokes from an integral position as Chief Operating Officer of William Hill Online, the joint venture between William Hill and Playtech that recently dissolved on William Hill taking up its option to buy-out Playtech's share in the business.
Mullen is expected to begin work at Ladbrokes in November 2013 and until that time Nick Rust, Director Channels, will continue to have full operational responsibility for delivery of the 2013 plans for both the digital business and UK and Ireland retail. He will also, in conjunction with Human Resources, lead the reorganisation necessary to maximise the benefits from the new operating arrangements with Playtech.
Following Mullen’s arrival Nick Rust will continue to be in charge of the UK and Ireland retail business and will take on additional responsibilities for the delivery of the Group’s central services across the business.
"Today marks a significant step in our positioning of Ladbrokes as a major player in the rapidly evolving digital market. The appointment of Jim Mullen allied to the start of Ladbrokes Israel means we have strong foundations in place to accelerate our growth in this important area", said Richard Glynn, Chief Executive of Ladbrokes.
“He brings a wealth of hands on experience, having worked with Playtech for the last three years. He will join at an exciting time and we look forward to him helping us make the Ladbrokes brand as strong in the digital arena as we are on the High Street."
Danske Spil Bingo Moves to Microgaming -
The national lottery of Denmark, Danske Spil, is live on the Microgaming Bingo Network. Danske Spil, the Danish national lottery, is live on the Microgaming Bingo Network following a change to its licence conditions.
Quickfire live on Strendus -
Quickfire powered by Microgaming is extending its reach in the LatAm region with the signing of Strendus. Strendus is the online division of Logrand Entertainment Group. The group comprises several companies that operate gaming and entertainment establishments in Mexico, running 14 land-based casinos in total.
Quickfire content live on BetatHome -
Online gaming and sports betting company bet-at-home was founded in 1999. Today the company has 4.8 million registered customers around the world, offering sports betting, casino, live casino, Vegas games, poker and virtual sports.
Microgaming has donated £30,000 between four charities -
Gift of Giving provides Microgamingís customers the opportunity to vote for one of several charities in their region. In lieu of Christmas gifts, £30,000 is split equally between four global regions: Isle of Man, UK and Europe, Africa, and Rest of the World.
Entertainment Betting Odds: 90th Academy Awards -
The Shape of Water leads Sundayís 90th Academy Awards (8 PM ET, ABC) with 13 Oscar nominations, but when it comes to Best Picture, this highly-acclaimed film is a +140 second-favorite behind Three Billboards Outside Ebbing, Missouri at Ė115.
Fair Play Bets and QuickFire in Deal -
Fair Play Bets enjoys an unrivalled reputation for an outstanding player experience, with secure deposits and withdrawals, surprising casino bonuses and committed customer support. Fair Play Bets is licensed in UK, Malta and Curacao.
Cavaliers Aim to Take Down Wizards on 2/22/18 -
The Cleveland Cavaliers have looked like a different team since making their moves at the trade deadline. The Washington Wizards are up next for the Cavaliers, who will be at home after the All-Star break.
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