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Betsoft In COntent Deal With Virtual Gaming World
Tuesday February 18 ,2014 : BETSOFT SIGNS CONTENT DEAL WITH SOCIAL GAMING START-UP
Virtual Gaming Worlds' Chumba Casino is well-funded.
The latest content deal signed by online gambling software provider BetSoft is with Virtual Gaming World, an Australian company that owns the MMO social gaming casino Chumba.
The deal will see Chumba, which reportedly has a following of over 200,000 monthly active users on Facebook, carrying the complete suite of games produced by BetSoft, which embraces both desktop and mobile channels under the company's ToGo brand.
Chumba Casino exploits the elements that have made social gaming popular, such as microtransactions and achievements, making it an ideal platform for BetSoft's two new Slots3 product lines of Slots3 Arcade, including the successful SugarPop! with its recent first level expansion pack, and Slots3 Interactive, which offers games like Whospunit?.
Both lines endeavour to make the most of the evolving social gaming world, featuring level progression, bonus objectives and persistent game scores.
"Chumba Casino is an entirely fresh take on the concept of i-gaming," said Anthony Locke, BetSoft's head of product development. "We have never seen anything like it, and we are always on the hunt for unique and exciting new ways to present our games.
"The social gaming and gambling markets are converging at a rapid rate."
Laurence Escalante, founder and CEO of Virtual Gaming Worlds, said that the integration of BetSoft games should be completed in the second half of February.
Escalante's Virtual Gaming World raised the $2.6 million it needed to develop Chumba Casino from private investors led by Triple C Consulting, a boutique investment firm in Perth.
This followed a controversial and still unexplained incident which saw VGW arbitrarily removed from the Kickstarter crowdfunding site after just four days of exposure despite Escalante's claims that his application to raise $50,000 had been thoroughly vetted by site management before its introduction .
The massively multiplayer online Chumba allows users to become ‘the house’ and build their own casinos, slot machines, games tables using avatars as their characters. Other players can join in and play at casinos, allowing owners to make virtual money which can be converted the real cash (with Virtual Gaming Worlds taking a cut).
In more recent developments, Chumba received a Philippines online gambling licence licence late last year, with Escalante saying he has ambitions to extend the scope of Chumba outside Facebook and for real-money action.
Escalante has also told media that there are opportunities in sweepstakes style gaming, where this is legal, and where he claims users tend to spend more and play more frequently.
The young Perth-based entrepreneur has big ambitions, including growing his daily active player base from 15,000 to 100,000 by mid-2014, producing annualised revenues of around $3 million and competing head to head with big-company subsidiaries like IGT's DoubleDown Casino.
Late last year the former financial planner told media that he was making good progress on raising a further $5 million in investment capital.
Escalante has surrounded himself with experienced i-gaming managers such as former Aristocrat execs Steve Parker and Edgar Pau, and is on record as saying that the development of compelling games will be one of the pillars on which his company's growth will be secured, along with good marketing.
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Gambling News :
Phil Ivey Loses Borgata Casino -
Phil Ivey has lost in his four-year legal tussle with the Borgata over baccarat winnings; on Friday a US federal judge ruled that he and a companion violated New Jersey state gambling regulations in the manner in which they won nearly $10 million playing at the Atlantic City casino.
NYX Gaming in deal with Endemol -
"Endemol Shine’s IP will be a strong addition to the NYX portfolio of content and we look forward to working together to bring additional instantly recognizable brands to market.”
NEW CAMBODIAN GAMBLING LAWS -
After more than two years of debate and drafting, Cambodia may be closing in on final agreement regarding its proposed gambling law changes.
Playtech Acquires ECM Systems -
Online gambling soiftware provider Playtech plc has announced the acquisition of a ninety percent stake in UK bingo software developer ECM Systems for a consideration of GBP 14.9 million.
Marks and Spencer store Manager steals to Gamblie Online -
The Cambridge News reports that a 28-year-old manager of a Marks and Spencer store, Martin Trenor, has been jailed for three years for stealing GBP 254,538.11 in shop takings over the course of a year and spending it almost immediately at online gambling websites.
Chinese Gambling crackdown could damage high roller revenue -
Fast-moving events this week have seen Australian media reports quoting hundreds of millions of dollars wagered by Chinese high rollers in Aussie land casinos, offset to some extent by Crown claims that this whale gambler" demographic generates only 12 percent of turnover.
EvenBet Open Face Chinese Poker -
Open Face Chinese Poker online games provider EvenBet has reported that its Open Face Chinese Poker product is gaining traction with games recently integrated for desktop action at the Malta-licensed operational site Poker Grant.
2016 EPT Malta -
The European Poker Tour is off to a good start in Malta, with German pro Dietrich Fast claiming a well-earned Euro 174,000 main prize in the Euro 10,000 buy-in Single-Entry Rebuy event.
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