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Betfairs Misleading Gambling Ad
Wednesday September 3,2014 : BETFAIR CRITICISED FOR MISLEADING ADVERTISING
Advertising Standards Authority rules against gambling group in money back promise.
Both television and website advertisements by online gambling group Betfair came in for scrutiny by the UK Advertising Standards Authority recently, which ruled against the gambling company on an issue over a money back promise.
The marketing publication The Drum reports that four consumers challenged whether the ads, which featured text such as "2014 Wimbledon first bet only money back if Murray wins", were misleading because they understood that consumers actually received a free bet token.
Betfair responded that as the ads were restricted by space, it used "Money Back" rather than "Money Back as a Free Bet" to describe the offers as it claimed the term was "well understood" by the average consumer of gambling services, and when clicked on pop-up messages appeared which clearly set out all the conditions.
The betting company added that as it was not possible to take part in the promotions without seeing the pop-up message, they believed that the ads were not misleading.
The ASA ruled that although it welcomed Betfair's willingness to amend its ads, they were nevertheless deemed misleading as the terms of the "money back" and "refund" offer were not made immediately clear to consumers.
3 Top Bitcoin Poker Sites -
Bitcoin, in particular, is a cryptocurrency that you can use on various online poker sites and it allows a faster and cheaper way to get money into and out of the online poker site.
Kentucky Derby Odds: Justify still Favorite -
With all the races on the Road to the Kentucky Derby complete, Justify is still on top of the odds list at 4/1. But he’s got company: Mendelssohn (9/2), Audible (11/2) and Magnum Moon (8/1) are all very much in contention for the big race on May 5.
888Poker Takes Over the States -
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The gambling ICOs that are being launched in 2018 are of better quality. Unlike the last half of 2017 when ICOs were numerous, the first few months of 2018 have seen a big drop in number.
MPN Poker Tour Bratislava | Day 2 -
It was a hard fight around the bubble, culminating in the elimination of Georgios Drakakis in 46th place. He received a surprise consolation entry into the next MPNPT stop in Sunny Beach, Bulgaria (5-8 July), which softened the blow of missing out on a €900 min-cash.
MPN Poker Tour Bratislava Day 1B -
Dorey Captures Chip Lead After MPNPT Bratislava Day 1b Triples 1a Field Size. The second flight of the €550 MPN Poker Tour Bratislava Main Event is in the bag, and so are the chips of 97 players who will be returning along with the 26 Day 1a survivors to fight to the money and beyond today
MPN Poker Tour Bratislava Day 1A -
The MPN Poker Tour has arrived in Bratislava for the very first time, bringing with it the Tour’s friendly mix of local and globe-trotting poker enthusiasts, pros and qualifiers to the beautiful Slovakian capital.
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