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BJL to craft new television advertising campaign
The Manchester-based independent adrvertising agency BJL is to create a TV based advertising campaign for William Hill plc, a month after being named as a roster agency for the client.
It is understood that BJL won the project following a three way pitch, the first assignment since the agency was placed on William Hill's above-the-line roster.
BJL employs over 75 dedicated staff and recently added digital and PR divisions to its strategic offering. The agency is in a growth phase, and recently took on new clients including Kepak Convenience Foods, Regus, Bauer Radio Group, Lambrini, Morphy Richards and Typhoo to its books.
At the end of last (August) month the agency recruited one of the UK’s top creative teams with the appointment of the multi award-winning duo, Pete Bastiman and Tom Richards from TBWA - Manchester, where they were creative partners for copy and art respectively. The two have extensive experience working with major accounts such as British Midland, Cussons, Kelloggs, Sony PlayStation, Tennents and Nissan.
The agency has confirmed the story but was unable to comment on any other details pending an official statement by the online and land betting group.
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Gambling News :
Phil Ivey Loses Borgata Casino -
Phil Ivey has lost in his four-year legal tussle with the Borgata over baccarat winnings; on Friday a US federal judge ruled that he and a companion violated New Jersey state gambling regulations in the manner in which they won nearly $10 million playing at the Atlantic City casino.
NYX Gaming in deal with Endemol -
"Endemol Shine’s IP will be a strong addition to the NYX portfolio of content and we look forward to working together to bring additional instantly recognizable brands to market.”
NEW CAMBODIAN GAMBLING LAWS -
After more than two years of debate and drafting, Cambodia may be closing in on final agreement regarding its proposed gambling law changes.
Playtech Acquires ECM Systems -
Online gambling soiftware provider Playtech plc has announced the acquisition of a ninety percent stake in UK bingo software developer ECM Systems for a consideration of GBP 14.9 million.
Marks and Spencer store Manager steals to Gamblie Online -
The Cambridge News reports that a 28-year-old manager of a Marks and Spencer store, Martin Trenor, has been jailed for three years for stealing GBP 254,538.11 in shop takings over the course of a year and spending it almost immediately at online gambling websites.
Chinese Gambling crackdown could damage high roller revenue -
Fast-moving events this week have seen Australian media reports quoting hundreds of millions of dollars wagered by Chinese high rollers in Aussie land casinos, offset to some extent by Crown claims that this whale gambler" demographic generates only 12 percent of turnover.
EvenBet Open Face Chinese Poker -
Open Face Chinese Poker online games provider EvenBet has reported that its Open Face Chinese Poker product is gaining traction with games recently integrated for desktop action at the Malta-licensed operational site Poker Grant.
2016 EPT Malta -
The European Poker Tour is off to a good start in Malta, with German pro Dietrich Fast claiming a well-earned Euro 174,000 main prize in the Euro 10,000 buy-in Single-Entry Rebuy event.
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