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Customers Fustrated By Online Casino ID Checks
03/19/2012 : JACK UP I.D. CHECKS OR YOU MAY LOSE YOUR CUSTOMER
Experian research estimates millions lost through customers abandoning I.D. process
UK customers frustrated by old and inefficient identity checks on online gambling websites who abandoned the process out of pure frustration cost the online gambling sector in the region of GBP 14.4 million says global information services company Experian.
The results based on research Experian commissioned from the International Fraud Prevention Research Centre, revealed that one in five of those abandoned transactions were not taken elsewhere as frustrated consumers cancelled their sign-up attempt altogether.
Labour-intensive verification systems that require consumers to contact a call centre, submit physical documents or visit the store/branch to confirm identity were particularly at risk. These systems were typically stand alone programmes that drew on one single source of information and were unable to verify as many individuals electronically as more modern services.
Nick Mothershaw, UK Director of Identity & Fraud at Experian, comments: “The UK’s lost millions from inefficient online identity and security measures is a price that doesn’t have to be paid given that technology now enables incredibly robust identity checks to be undertaken almost instantaneously."
“Those using less efficient identity checks can benefit significantly by upgrading to newer tools, which enable improvements in security levels and faster, less onerous checks," Mothershaw added.
Professor Paul Barnes, Director of the International Fraud Prevention Research Centre, said: “Depending on the reason for the identity verification check, our tolerance during a transaction varies greatly – and can be as short as a 60 second window. With millions potentially being lost from the key industries in the UK, it is vital that this issue is addressed as soon as possible.”
Danske Spil Bingo Moves to Microgaming -
The national lottery of Denmark, Danske Spil, is live on the Microgaming Bingo Network. Danske Spil, the Danish national lottery, is live on the Microgaming Bingo Network following a change to its licence conditions.
Quickfire live on Strendus -
Quickfire powered by Microgaming is extending its reach in the LatAm region with the signing of Strendus. Strendus is the online division of Logrand Entertainment Group. The group comprises several companies that operate gaming and entertainment establishments in Mexico, running 14 land-based casinos in total.
Quickfire content live on BetatHome -
Online gaming and sports betting company bet-at-home was founded in 1999. Today the company has 4.8 million registered customers around the world, offering sports betting, casino, live casino, Vegas games, poker and virtual sports.
Microgaming has donated £30,000 between four charities -
Gift of Giving provides Microgamingís customers the opportunity to vote for one of several charities in their region. In lieu of Christmas gifts, £30,000 is split equally between four global regions: Isle of Man, UK and Europe, Africa, and Rest of the World.
Entertainment Betting Odds: 90th Academy Awards -
The Shape of Water leads Sundayís 90th Academy Awards (8 PM ET, ABC) with 13 Oscar nominations, but when it comes to Best Picture, this highly-acclaimed film is a +140 second-favorite behind Three Billboards Outside Ebbing, Missouri at Ė115.
Fair Play Bets and QuickFire in Deal -
Fair Play Bets enjoys an unrivalled reputation for an outstanding player experience, with secure deposits and withdrawals, surprising casino bonuses and committed customer support. Fair Play Bets is licensed in UK, Malta and Curacao.
Cavaliers Aim to Take Down Wizards on 2/22/18 -
The Cleveland Cavaliers have looked like a different team since making their moves at the trade deadline. The Washington Wizards are up next for the Cavaliers, who will be at home after the All-Star break.
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