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Casino's Gaining Seo Ground

3/2/10 - Online casino action has encroached on bingo and poker's popularity in the UK's online gaming sector, reveals the latest independent report by Greenlight, a UK search marketing agency.
 
The research 'Gaming Sector Report - Issue 4', reveals that UK online search volumes for casino-related terms in December 2009 had increased by 24 percent since September. This was confirmed in the online visibility stakes where the likes of Casino.com saw its share of voice in natural search (listings in search engine results pages that appear because of their relevance to the search terms) increase by 7 percent, ascending from position 22 to 8 in Greenlight's league table charting the top 60 most visible websites in natural search.
 
Greenlight's report used industry data to classify 430 of the most popular search terms that consumers in the UK use to find gaming websites and totalled the number of times each one was used.
 
This gives an indication of the audience size and a profile of how Google users went about their searches for Gaming websites in December. The data was then collated, and league tables for the most visible website in natural and paid search created for the e-gaming sector.
 
The report found that search volume for gaming-related keywords increased from 1.7 million in October to 2 million in December.
 
Poker-related terms remained the most searched for in December, accounting for 47 percent, followed by Casino (27 percent) then Bingo-related terms (26 percent). Compared to the previous quarter, volumes for Bingo and Poker remained relatively consistent.
 
Overall in natural search, 888.com (39 percent), Wikipedia.org (32 percent) and Pokerstars.com (17 percent) were the top three most visible websites in natural search.
 
For poker-related keywords in natural search, Wikipedia was the most visible site for poker keyword searches with 47 percent share of visibility. By comparison, 888 achieved 38 percent followed by Pokerstars with 36 percent.
 
For bingo keywords, FoxyBingo, WinkBingo and GalaBingo were the three most visible sites in natural search accounting for 61 percent, 49 percent and 44 percent share of voice, respectively. By comparison Bingo.com lost 40 percent share of voice, which saw it drop from position two to eight.
 
For casino-related search terms, 888.com achieved 59 percent share of voice in December in natural search, followed by Casino.com with 52 percent then SpinPalace.com with 49 percent. Whilst SpinPalace increased its share of voice on the previous quarter by 8 percent, it was replaced by Casino.com at position two.
 
In paid search overall, 888Ladies was the most visible advertiser with 32 percent share of visibility, an 18 percent increase on September. In second place was WilliamHillBingo, having not previously featured in Greenlight's top 60 league table in September. In at third position was WinkBingo with 24 percent, followed by Posh Bingo at 23 percent and Full Tilt Poker at 22 percent. See the top online casino programs for 2010
 
According to Greenlight, despite the decrease in search volume for bingo keywords in December, the top four advertisers were all bingo websites. Of the top 10 advertisers, five were bingo-specific sites, 4 were poker sites and one was a multi-product site: 888.com.



Gambling News :

Oink Country Love Slot Launches - Oink Country Love will have players tapping their feet to the country beat with the lovable Oink Bros, Willy and Chancho, who are trying to win over the heart of Miss Southern Charm in this five by three reel, 45-line online slot.

Tim Chung Wins MPNPT Manchester - The 288-runner £550 MPNPT Manchester Main Event today crowned its champion, awarding the bulk of the £150,000 total prizepool to the nine players surviving after two days of tournament poker at the Grosvenor Casino.

MPNPT Manchester Day 2 - Day 2 of the £550 MPNPT Manchester Main Event saw 60 Day 1 survivors (from a total of 288 entries) and three intrepid last-minute registrants sit down to play to the final table.

Day 1B MPN Poker Tour Manchester - Day 1B of the £550 MPNPT Manchester Main Event saw the field rise to 285, as players took full advantage of the whole-day re-entry period.

Day 1A MPNPT Manchester - The £150,000 guaranteed MPNPT Manchester kicked off today in style – 74 poker players from all over Europe arriving at the Grosvenor Casino to contend the first of two starting days

Kung Fu Rooster Slot Goes Live - Celebrate Chinese New Year - 2017 Year of the Rooster. It's time to sweep away any ill-fortune and make way for incoming good luck, with this exciting 12 lines slot game.

Sensational Sixes Slot Goes Live - Light up Icons like BAR's, black spades, red hearts, blue diamonds, and green clubs. The best part of Sensational Sixes are the three wild icons, for 2X, 4X, and 6X multipliers!

3 New Betsoft Slots - 3 new Betsoft slot Games were also added this week to most online casinos allowing US players.

2017 Bodog Super Millions Poker Open - The first events on the 105-tournament schedule have already been completed; there are three more tourneys on Thursday’s schedule, with a total of $34,000 in guaranteed prize money waiting to be won.

Pokerstars Pulls Out Of Coloumbia - Pokerstars Has taken the decision to cease offering real money services to players located in, playing from or resident within Colombia, effective from the 17th of July 2017.

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