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Why People Love Esports

Saturday April 9,2016 : APPEAL OF E-SPORTS IS GROWING
 
eSports generated revenues of $325 million last year, and that's just the start, say experts.
 
Gambling companies are increasingly eyeing the booming eSports sector as a possible source of new revenues, reports the publication CNBC, claiming that betting on computer game competitions generated global revenue of $325 million in 2015 from media rights, merchandising, ticket sales and advertising, according to market researchers Newzoo.
 
The Eilers research company's latest study on eSports predicts wager turnover of $23.5 billion by 2020, which could give operators an additional 1.8 billion.
 
The CNBC article quotes business reportage from online gambling group Bwin, which revealed that the firm is expecting more bets to be made on upcoming "League of Legends" tournaments than on which team would win the European Champions League football this year.
 
The piece quotes Alex Igelman of Gaming Research Partners, who observes: "E-sports has matured over the past few years to the point that it is now on par with some of the leading major sports in terms of viewership, following and interest. Many of the world's leading bookmakers regularly take bets on numerous eSports matches and although in its infancy, the betting volume already exceeds that of golf, tennis and rugby and is rapidly growing."
 
Lorien Pilling, research director of Global Betting and Gaming Consultants, told CNBC that there are some obstacles to continued development, pointing out that some of the key markets for e-sports are Asia and North America (U.S.) – two regions that have prohibitive regulation on betting and from which many firms will not take bets/customers.
 
Pilling was also sceptical that horseracing and sports bettors would convert to betting on e-sports, meaning operators would have to advertise to a completely different audience.
 
"Sportsbooks will need to engender a betting interest in e-sports' core audience, which is perhaps not immediately identifiable as a sports betting one," he explained. "But attracting a new audience is no bad thing for a sportsbook."
 
Steve Bailey, senior games analyst for IHS Technology, opined that eSports may struggle to expand beyond its core audience of video game fans.
 
"The key issue with broadening e-Sports appeal is that the very things that make it exciting to current audiences may very well be off-putting for many other audiences," he said.
 
"The tournament-like pitch of excitement is driven by combative, reflex-dependent showdowns. Ditto the culture of controversy and stardom that surrounds it all."
 
Despite these obstacles, most experts remained optimistic about eSports potential as a betting vertical.
 
"There is no reason why e-sports should not become a meaningful and profitable part of a sportsbook's portfolio," said Pilling. "E-sports tournaments are competitive, exciting, fast-paced events, with a live crowd creating atmosphere, just as at a 'traditional' sports event like a football match."



Gambling News :

NHL Odds: Young Oilers Face Veteran Ducks in Round Two - Game Two in Anaheim (10:30 PM ET on NBCSN) features the first and second ranked teams in the Pacific Division during the regular season, with only two points separating them. The Oilers edged the Ducks 3-2 in regular season games, outscoring them by a slim 14-12 margin. This series will be close, and Game Two will decide who has the edge heading back to Edmonton.

BitStarz Casino pays out nearly $100,000 over 2 days - They say lightning doesn’t strike in the same place twice, but it did at BitStarz as yet another player lands a massive payout on an Amatic slot!

Americas Card Room Online Super Series Starts Now - The OSS Cub3d is Americas Cardroom’s 3-part tournament series. It features the Mini Online Super Series (MOSS), the now-underway Online Super Series (OSS), and the upcoming Bigger Online Super Series (BOSS).

New Quick Seat feature at Ignition Poker - New Quick Seat feature at Ignition Poker.In order to ensure our poker players’ user experience is even more seamless, we’ve introduced a new feature in our poker software called Quick Seat for both Ignition Poker.

Finnish people prefer the government to run the casinos - Nordic countries have been, historically, the main markets for the online casino operators. The reasons for this are rather clear - these countries are very cold and people simply prefer to stay home and gamble than go outside to visit a casino.

New Era of Gambling. Now with Bitcoins. - It is not a secret that more than half of the bitcoin transactions have been related, at least somehow, to the online gambling activities.

NBA Odds: Chalk-Heavy Warriors Host Portland for Game 2 - The Golden State Warriors needed a strong fourth quarter to put away the Portland Trail Blazers on Sunday. But they still didn’t cover as 15-point home favourites in a 121-109 victory. Can they do better this Wednesday (10:30 PM ET, TNT) in Game 2 of their first-round playoff series?

Caesar’s Triumph Slot Launches - Caesar’s Triumph is new slot at Bovada that features the Roman dictator in all his glory. The action takes place on five reels where you’ll find 20 paylines and plenty of ways to spin your way to victory.

NHL Odds: Pacific Division Foes Face Off in Edmonton - The Edmonton Oilers will attempt to defend their home ice advantage this Friday (10:30 PM ET on Sportsnet) against the San Jose Sharks. The Oilers (47-26-9) finished second in the Pacific, while the Sharks (46-29-7) finished third, but only four points behind their First Round foes.

Bingo Cataratas Offers Unique Spin on Classic bingo - Bingo Cataratas (Spanish for waterfalls) is changing the way people think about bingo according to Bovada. Just because bingo is a classic with a huge following, doesn’t mean it can’t be spiced up with a fresh new format. Bingo Cataratas has the basic structure of bingo, but also has an “extra ball” feature and a bonus mini game.

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