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Fortune Affiliates First to be Awarded New eCOGRA ‘Affiliate Trust Seal’
Fortune Affiliates is the first igaming affiliate program to receive the new eCOGRA “Affiliate Trust Seal”. eCOGRA, the independent, non-profit standards authority of the online gaming industry, oversees fair gaming, player protection and responsible operator conduct. Just as the organization’s Safe and Fair Seal has identified the most reputable online casinos and poker rooms, the new eCOGRA Affiliate Trust Seal now recognizes affiliate operators that observe the same standards of fairness and excellence. Fortune Affiliates was awarded the Seal after a thorough audit and on-site inspection.
“We are extremely honoured to receive the very first Affiliate Trust Seal,” said a spokesman for Fortune Affiliates. “The process was a tough one, but as our Affiliates have always known, we have always held ourselves to very high standards.”
“We’re very happy for Fortune Affiliates, and not the least bit surprised to see them achieve this honor,” commented CasinoAffiliatePrograms.com Founder and President Louis Fabiano. “ One of CAP’s premier certified partners, Fortune Affiliates is one of the largest, oldest, and most respected groups in the Microgaming family, and fully deserving of being the first affiliate program awarded with the prestigious eCOGRA seal.”
Like eCOGRA’s accreditation process for gambling site operators, the new service introduces detailed best business practice standards for affiliate program companies, backed by a strict inspection and monitoring system and the display of the new eCOGRA Affiliate Trust Seal.
To display the new Seal, affiliate programs must demonstrate that their program establishes, enforces and monitors best practice standards. Specifically, they must show that they calculate affiliate revenue accurately and make payments promptly, and that they have controls in place to accurately link players to affiliates.
Fortune Affiliates, which administers thousands of affiliate marketers of the Fortune Lounge group of casinos, poker and bingo rooms, was chosen to participate in a pilot project with eCOGRA during its year of study and standards development. The new standards, which underwent an extensive on-site audit and inspection during the Fortune Affiliate pilot project, are a set of generally accepted principles (eGAPs) for online casino and poker room affiliates.
Although there are others monitoring affiliate programs, eCOGRA provides the most public, structured and formal on-site approach and ensures adherence to consistent standards through regular monitoring and full annual reviews carried out by highly qualified inspection and auditing compliance teams.
"The eCOGRA Affiliate Trust initiative is more about actually going and visiting the management and operations of affiliate programs, gaining direct access to check relevant player and affiliate data to ensure that affiliate members are being treated fairly," said eCOGRA CEO Andrew Beveridge.
Betradar Launches US Sports Betting Solutions -
With only a few weeks to go until the betting and gambling world descends on ICE in London, Betradar have today announced that they will be launching a comprehensive range of tools and services to any company that will be looking to provide sports betting in a post-PASPA United States.
Final 12 For MPNPT Morocco -
Sunday on the MPN Poker Tour Morocco will see several trophies awarded at the Mazagan Beach Resort, with the largest going to the Main Event champion along with a prize of MAD 400,000 (c.€35,400).
MPNPT Morocco Updates -
Leading the 104 combined survivors from both flights is still Said El-Yousfi with 272,000 chips; visit the MPN Poker Tour blog for an end-of-day recap and full chip counts.
MPN Poker Tour Morocco Day 1A -
The MPN Poker Tour has returned to Morocco this week (January 11-14), featuring the MAD 1.5 million guaranteed Main Event, accompanying side events, and the activities and parties for which this tour has now become known on two continents.
2018 MPN Poker Classic -
The MPN announces the return of The Classic tournament series this January. The series is back following its successful €350,000 guaranteed debut in 2017. This time €500,000 is guaranteed, along with a once in a lifetime trip to Monaco for the Classic Champion.
PDC and Sportradar Renew Deal -
Following this month’s hugely successful World Championship, the Professional Darts Corporation (PDC) and long-standing partners Sportradar have renewed their multi-faceted cooperation that will see the leader in sports data and content continuing in their role as official data
Poker Yaar Joins MPN -
Available through download, instant play and mobile, Pokeryaar.com is live with Omaha, Hold’em and Five-Card poker variants, alongside MPN’s Fish Party, the industry’s only progressive jackpot SNGs.
New MPN Poker Rooms Tower Torneos -
Impressed with Microgaming, having already integrated with the Quickfire platform to gain access to some of the industry’s best gaming content, Tower Torneos has extended the relationship with poker.<
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