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GALA CORAL SOLE DAILY MIRROR EURO 2012 BETTING PARTNER
Wednesday May 16, 2012 : GALA CORAL SOLE DAILY MIRROR EURO 2012 BETTING PARTNER
Big reach in Euro 2012 marketing drive
In a GBP 500 000 deal negotiated by the7stars, Gala Coral Group will become UK National daily newspaper the Daily Mirror's sole betting partner for the Euro 2012.
Olly Raeburn, retail marketing director at Gala Coral, said: “The7stars has created an exciting campaign which ticks all the boxes for Gala Coral. It’s focused on one of the most talked about sporting events of the year and will put us directly in front of eyeballs within our key target audiences.”
Launching in June 2012, readers will be offered a number of exclusive deals and incentives including free bets and bespoke odds, reports The Drum.
Liam Mullins, head of press at the7stars, added: “The Mirror is known for its great football coverage, so it’s a perfect fit for Gala Coral in order to reach football fans during Europe’s biggest footballing event. We’re hoping for a fascinating tournament for fans to really get excited about.”
Mark Field, head of business development for Mirror group advertising, added: “Working with the7stars and Gala Coral we have created a great partnership which marries our outstanding football coverage with contextual and relevant bets. It’s a great example of how collaborative thinking creates excellent engagement with readers.”
New Racing UK free-to-watch show -
Wake up to Luck on Sunday – join Nick Luck and guests for new Racing UK free-to-watch show. BHA Chief Executive Nick Rust to appear on first broadcast this Sunday
MLB Odds: Stroman Gets the Nod Against Royals -
The Toronto Blue Jays (70-80, –20.18 betting units) begin their final home stand of the 2017 campaign this Tuesday when they welcome the Kansas City Royals (73-76, +2.56 units) to Rogers Centre. Sportsnet has the coverage at 7:07 p.m. Eastern.
Microgaming QuickFire enters Coloumbia -
Wplay signs for Quickfire; strategic deal sees Quickfire enter Colombian market. Colombian-licensee Wplay has signed a deal for Quickfire, powered by Microgaming.
Partypoker to sponsor WSOPC Uruguay -
Partypoker to sponsor WSOPC Uruguay in December. Qualify exclusively on partypoker for WSOP Uruguay Main Event. December 7th to 17th in beautiful Punta del Este.
MLB Odds: Jays Hope to Spoil Orioles’ Visit -
The 2017 season is just about over for the Toronto Blue Jays (66-77, –21.19 betting units), but they can play spoiler in Tuesday’s game against the visiting Baltimore Orioles, starting at 7:07 PM ET on Sportsnet.
Money Storm Casino -
Money Storm is not your typical online casino. While many focus on the quantity of games they offer their players, this one is more focused on the quality of their games.
Big Online SLot Win on Ultimate 10X Slot -
At 9.20PM on August 28th, Kasey R was enjoying the new Ultimate 10X three-reel slot at Miami Club. The game has a random 'must win' progressive jackpot that is guaranteed to pay by the time it reaches $25,000
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