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Mobile and Handheld Games: Discover, Monetise, Advertise 2014–2019
Wednesday August 27,2014 : JUNIPER PAINTS ROSY PICTURE FOR 2019
Forecasts $13.3 Billion in tablet game revenues
The latest report, "Mobile & Handheld Games: Discover, Monetise, Advertise 2014–2019", from Juniper Research forecasts worldwide revenues for tablet games will exceed $13.3 Billion by 2019.
Other interesting summations include:
- Industry growth will be driven by improved mobile broadband penetration, convenience, improved storage and graphic capabilities.
- The next year may be critical for smaller, independent games developers as greater funding will be required to achieve consumer awareness in a crowded marketplace with crowdfunding representing an increasingly popular option.
- Strong growth in monetisation of smartphone games across emerging markets, with carrier billing deployments increasingly facilitating storefront payments in countries with lower banked penetration rates.
- With micro-apps now being embedded in messenger services, these may serve as an additional delivery channel for games in the medium term, stimulating further growth.
- A sister report titled "PC & Console Games: Trends, Opportunities, and Vendor Strategies 2014-2019", predicts a shift to digital game software distribution and adaptation to elements of the free-to-play business model are inevitable due to declining sales.
- Advertisements are becoming increasingly key in revenue generation, as only about six per cent of mobile games will be paid for at point of download in 2019.
- Diversified gaming offerings have resulted in a sharp uplift in the scale and session length of social/casual games amongst wider demographics.
Gambling News :
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All 14 players who have made it to the end of Day 2 in the MPN Poker Tour Tallinn Main Event can now consider themselves to have officially run deep.
Day 2 of the MPNPT Tallinn Main Event -
Day 1b of the MPN Poker Tour 2017 Tallinn Main Event easily surpassed the tournament’s €150,000 guarantee on its own. Yesterday’s 416 entries brought the total number so far up to 522
Michael Myers is back in Halloween Slot Machine -
Get ready for a blood-curdling adventure with Microgaming’s latest offering – Halloween Follow Annie, Lynda, Doctor Loomis, and our heroine Laurie as they try to survive the ultimate horror movie villain, Michael Myers.
Joe Fortune new Rewards Program -
Once you sign up, you’re automatically enrolled in the rewards program – and that’s when the epic journey begins. You’ll start earning Adventure Miles immediately, and can embark on the quest of a lifetime: To get paid to play, which stays true to the rewards program’s slogan, ‘Play More Get More’.
NHL Odds: Toronto Maple Leafs vs. Washington Capitals on Tuesday -
Auston Matthews and the Toronto Maple Leafs touch down in DC this Tuesday (7 PM ET on TSN) as one of the hottest teams in the NHL. They've tallied a ridiculous 26 goals through only five games played; that's more than five goals scored per game on average. They'll be up against an equally potent Washington Capitals team.
Pro League Reveals Sportradar Contract Details -
The partnership between the PLC and Sportradar aims to provide a high-quality level of service to all Arabian Gulf League stakeholders in addition to making verified official data about players performances available to coaching and scouting staff and supplying match information to media outlets.
NFL Odds: Steelers Visit Undefeated Chiefs #TNF -
The Kansas City Chiefs (5-0 SU and ATS) have been flawless as an NFL pick thus far. Their chances of remaining undefeated in Week 6 look good; after opening at –4.5, Kansas City is a 5-point home chalk for Sunday’s game against the Pittsburgh Steelers (3-2 SU, 2-3 ATS), beginning at 4:25 PM ET on CBS.
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