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Insight into playing habits Of Mobile vs computer casino players
Tuesday October 20,2015 : MOBILE VS. WEB SOCIAL CASINO PLAYERS
Insight into playing habits.
Pini Yakuel, chief executive officer of Israeli mobile marketing company Optimove, revealed some interesting insight into web vs. mobile gamers during an afternoon session on Monday at the Casual Connect Tel Aviv conference titled “The Platform Duel: Web vs. Mobile in Social Casinos”.
According to Optimove data, mobile game players are 1.9 times quicker to convert to money play than web players in social casino games and will make a repeat payment 1.5 times faster, VentureBeat reports.
Unsurprisingly mobile players play 1.6 times more often than web players and hit the play button 1.4 times more often during a game session.
Interestingly there seems to be less cross-platform action than expected with only 4 percent of players utilising both web and mobile platforms while most players having a clear leaning towards one or the other.
Multiplatform players are 3.9 times more likely to convert to real-money play than single platform adopters, make higher average payments by 10 percent and are 20 percent more likely to make more than one payment when playing social casino games.
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Opap in memorandum of understanding With Inspired -
Virtual sports provider Inspired has entered into a memorandum of understanding (MOU) with Greek betting and lottery operator OPAP for the supply of its full suite of virtual sports, for integration online and across OPAP's retail network.
DeltaCorp To Acquire ace2three -
Our readers will recall Delta Corp. acquired a 26 percent stake in Gaussian Networks, parent company of India’s largest online poker operator Adda52 earlier this month
More Australian POC Taxes -
In an interview with The Australian, Tabcorp chief executive offer David Attenborough warned “global rivals” of his belief that other Australian states are moving fast to follow South Australia’s lead in implementing a point of consumption tax.
William Hill Exits Russia -
"Starting from September 23 William Hill Casino Club will terminate its activities in the Russian territory for legislatory reasons. All active customer accounts will be suspended," the advisory reportedly detailed.
Pennsylvania Online Gambling Hearing Postponed till October -
HR 2150, which includes DFS and e-gaming elements, was passed as part of the critical state budget bill by the House in June this year, with lawmakers expecting the bill to contribute $100 million annually in licensing and fees to help balance the state budget.
Two Mega Fortune Dreams Jackpots Hit -
Both Swedish players, the first lucky punter hit a GBP 100,000 jackpot playing on his mobile phone, while the second, identified as Martin, staked just 18p before netting a GBP 60,000 jackpot on the popular series thinking he was playing in demo-mode.
ASA Looking at Ladbrokes and Netbet ads -
A TV ad for Cosmo Gaming’s NetBet online casino was determined by the UK Advertising Standards Authority (ASA) as glamorising online gambling following a single complaint.
Betconstruct In Deal With Realistic Games -
BetConstruct has agreed a deal in which it will integrate a range of Realistic Games online table and slot content including blackjack, roulette and slot titles Super Graphics Upside Down, The Fruit Factory and Fireworks.
XLMedia Half 1 2016 Earnings Report -
Online gambling marketing company XLMedia, which operates websites driving players to online casino operators, delivered robust interim results for the first half of 2016, attributing its success to investment in technology.
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