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Interactive gambling company gets access to over 15 million viewers
The UK-listed interactive television gambling company NetPlayTV has scored a major coup by being the first of its kind to secure a licence to operate a dedicated operation on the 24 hour Freeview Channel. With effect from 8 January 2009 the firm will broadcast its services, including Supercasino.com and Live Bingo on Freeview Channel 48, accessing a potential audience of 15.3 million viewers..
Historically the company has bought spare capacity on the Freeview platform from other broadcasters, such as Virgin and Nuts TV. In securing its own dedicated channel NetPlayTV will be able to drive users to its own channel, thus building greater loyalty and permanence.
Freeview is the UK's largest digital TV platform, serviing 86.7 percent of UK households and enable them to receive digital TV, with the average household having 2.7 TV sets. To date there have been over 27 million Freeview boxes sold making it the most successful digital TV broadcaster in the UK.
Martin Higginson, Executive Chairman and Chief Executive Officer at NetPlay, said: "This is a major milestone for our business. Freeview is the largest digital TV platform in the UK with over 15.3 million homes using the service. To secure a dedicated channel to broadcast our services is a real achievement for the whole team. We will now be able to drive people to our Freeview channel 48 and thus build loyalty in this destination.
"NetPlay TV now broadcasts its services, including Supercasino.com and Live Bingo on three of the four digital TV platforms, Freeview, Sky, and Freesat, giving it a total addressable audience of over 23 million homes in the UK. Allowing our customers to interact with live presenters is a real differentiator. We firmly believe customer playing habits are changing and as such more and more users are now demanding a 'live' gaming experience."
Gambling News :
Live Dealer Now At Slotocash -
Live Dealer can be found in the left navigation menu under 'Live Dealer' when you, the player is logged in to instant play.
Betradar Launches US Sports Betting Solutions -
With only a few weeks to go until the betting and gambling world descends on ICE in London, Betradar have today announced that they will be launching a comprehensive range of tools and services to any company that will be looking to provide sports betting in a post-PASPA United States.
Final 12 For MPNPT Morocco -
Sunday on the MPN Poker Tour Morocco will see several trophies awarded at the Mazagan Beach Resort, with the largest going to the Main Event champion along with a prize of MAD 400,000 (c.€35,400).
MPNPT Morocco Updates -
Leading the 104 combined survivors from both flights is still Said El-Yousfi with 272,000 chips; visit the MPN Poker Tour blog for an end-of-day recap and full chip counts.
MPN Poker Tour Morocco Day 1A -
The MPN Poker Tour has returned to Morocco this week (January 11-14), featuring the MAD 1.5 million guaranteed Main Event, accompanying side events, and the activities and parties for which this tour has now become known on two continents.
2018 MPN Poker Classic -
The MPN announces the return of The Classic tournament series this January. The series is back following its successful €350,000 guaranteed debut in 2017. This time €500,000 is guaranteed, along with a once in a lifetime trip to Monaco for the Classic Champion.
PDC and Sportradar Renew Deal -
Following this month’s hugely successful World Championship, the Professional Darts Corporation (PDC) and long-standing partners Sportradar have renewed their multi-faceted cooperation that will see the leader in sports data and content continuing in their role as official data
Poker Yaar Joins MPN -
Available through download, instant play and mobile, Pokeryaar.com is live with Omaha, Hold’em and Five-Card poker variants, alongside MPN’s Fish Party, the industry’s only progressive jackpot SNGs.
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