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Netplay Tv issues Profit warning
6/26/10 - The UK interactive television and AIM-listed gambling group NetPlayTV took a step back this week, issuing a profit warning following a "much lower than anticipated" take-up on its new BingoStars TV project.
The game is broadcast on major television channels including ITV’s television shopping channel, STV and Virgin One and has mobile technology to allow instant play 'on-the-go'.
In a market update, group chief executive Martin Higginson said it was “still very early days” for the product, which launched at the end of May (see previous InfoPowa report).
“This product is a more akin to our proven interactive gaming formats," a statement from the company said. “We have gained a vast amount of knowledge from our current successful and profitable media partnerships and we are using this knowledge to the full, both in terms of potential cost savings and customer playing habits.
“Early signs are more encouraging with customers depositing funds during the show as well as to the website the following day.”
However, the company noted that the switch from traditional games to an instant play model would have “a material impact on short-term profit performance,” and as a result the directors feel this will have a significant impact on full year market expectations.
“The initial costs associated with producing and trialing new gaming formats are high, although as we amend the model to be more in line with our proven formats we are able to reduce costs significantly with immediate effect,” the statement added.
NetPlay recently relocated to a head office in London and has operational bases in Guernsey in the Channel Isles and Bulgaria.
Industry observers said that the instant play mobile mechanism developed for the BingoStars interactive television format failed to deliver the revenues anticipated, and as a consequence NetPlay had dropped BingoStars from the ITV1, Virgin 1 and STV schedules on 21 June, replacing it with a format deploying more conventional game play.
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PlaySugarHouse To Carry Konami Content -
Content provider Konami will provide its Gypsy Fire and Fortune Stacks slot games to Rush Street Interactive-operated PlaySugarHouse.com on an exclusive basis in the New Jersey real-money online and mobile wagering market.
ITF TERMINATES BETWAY SPONSORSHIP DEAL -
The International Tennis Federation (ITF) has reportedly terminated Betway’s three-year sponsorship partnership as an extension to their anti-match fixing and sports integrity policy.
GSA To Launch European division -
The expansion enables the GSA to better focus on the regional needs of its members outside of North America and underscores its recognition and commitment to growing European membership.
Paddy Power Trading Update -
Company prevails despite adverse sports and US election results; Trump success cost the group GBP 5 million, whilst punter successes took another GBP 40 million in Q4-2016.
Tabcorp SunBets project -
The details were revealed this week in an IT News article quoting Tabcorp's chief information officer, Kim Wenn, who described the SunBets project as Tabcorp's biggest global venture yet.
China Lottery Sales Up in 2016 -
The Chinese official news agency Xinghua reports that according to figures from the Ministry of Finance released Monday, Chinese lottery sales in 2016 rose 7.3 percent year-on-year to 394.64 billion yuan (about US$57.53 billion).
New chairman and a new director for 500.com -
Chinese online lottery operator 500.com has announced major executive changes to the company with the apparently amicable departure of director and chairman Man San Law, as well as director Weiguo Zhao from its board of directors, effective January 20, 2017.
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