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PokerPlay For US Poker Players
9/23/09 - GameLogic Inc., the American company that introduced the PlayAway concept of online and land promotional gaming in the restrictive US gambling market, has launched a complementary product - Poker Play, a tournament-based poker system specifically developed for regulated U.S. casino and lottery operators.
“The tremendous popularity of poker requires that the game be a part of every gaming operator’s interactive marketing strategy,” said John E. Taylor, Jr., president and chief executive officer of GameLogic. “Poker Play will help our clients reach an important male demographic who spend significant time on-line. As importantly, it will provide a critical foundation for operators to build on-line relationships with their players, as they prepare themselves for the future of gaming.”
Poker Play, coupled with the GameLogic’s existing product suite, will deliver targeted real time offers to drive online engagement, loyalty and on-property participation to a younger adult player demographic.
GameLogic’s existing network of clients will provide critical mass for an all-live-play environment, while retaining unique branding for each individual property. Poker Play is a turnkey solution that can be run as members only, free to play, advertising sponsored, or as advergaming. The product will be implemented in the next 30 days with an existing GameLogic client.
“With Poker Play regulated U.S. operators can now provide their players with a branded poker experience from a trusted source,” continued Taylor. “Whether it is to distribute bonuses, award seats to your next on-property tournament, build loyalty or drive new player club registrations, Poker Play is specifically designed to fit the marketing needs of regulated U.S. casino and lottery operators.”
While GameLogic will initially implement Poker Play under its PlayAway family of play-for-fun and play-for-bonus Internet games, the product is also a fully functional play-for-money platform built on a system provided under license from Red Planet Gaming, a Vienna, Austria firm.
Betradar Launches US Sports Betting Solutions -
With only a few weeks to go until the betting and gambling world descends on ICE in London, Betradar have today announced that they will be launching a comprehensive range of tools and services to any company that will be looking to provide sports betting in a post-PASPA United States.
Final 12 For MPNPT Morocco -
Sunday on the MPN Poker Tour Morocco will see several trophies awarded at the Mazagan Beach Resort, with the largest going to the Main Event champion along with a prize of MAD 400,000 (c.€35,400).
MPNPT Morocco Updates -
Leading the 104 combined survivors from both flights is still Said El-Yousfi with 272,000 chips; visit the MPN Poker Tour blog for an end-of-day recap and full chip counts.
MPN Poker Tour Morocco Day 1A -
The MPN Poker Tour has returned to Morocco this week (January 11-14), featuring the MAD 1.5 million guaranteed Main Event, accompanying side events, and the activities and parties for which this tour has now become known on two continents.
2018 MPN Poker Classic -
The MPN announces the return of The Classic tournament series this January. The series is back following its successful €350,000 guaranteed debut in 2017. This time €500,000 is guaranteed, along with a once in a lifetime trip to Monaco for the Classic Champion.
PDC and Sportradar Renew Deal -
Following this month’s hugely successful World Championship, the Professional Darts Corporation (PDC) and long-standing partners Sportradar have renewed their multi-faceted cooperation that will see the leader in sports data and content continuing in their role as official data
Poker Yaar Joins MPN -
Available through download, instant play and mobile, Pokeryaar.com is live with Omaha, Hold’em and Five-Card poker variants, alongside MPN’s Fish Party, the industry’s only progressive jackpot SNGs.
New MPN Poker Rooms Tower Torneos -
Impressed with Microgaming, having already integrated with the Quickfire platform to gain access to some of the industry’s best gaming content, Tower Torneos has extended the relationship with poker.<
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