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Interesting Social Media Stats
Friday November 22 ,2013 : INTERESTING SOCIAL MEDIA STATS
Who's using what, and how.
Belle Beth Cooper, a contributor to the Fast Company social media information site, published some interesting statistics on social media use this week that may surprise, and perhaps influence, the many marketers who see the channel as a useful tool and sounding board.
Here are a few of the facts that research has delivered:
* The fastest growing demographic on Twitter is the 55–64 year age bracket, up 79 percent in the last year.
* The 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+, a rise of 46 percent and 56 percent respectively over the past year.
Conclusion - social media is definitely not just a teenager thing.
* Perhaps less surprising, given the growing prevalence of mobile in the online gambling industry, is the fact that 189 million of Facebook’s users are "mobile only." Mobile use generates 30 percent of Facebook’s ad revenue - a 7 percent increase from the end of 2012.
* YouTube reaches more U.S. adults aged 18–34 than any cable network.
* Social Media is more popular than porn as the No. 1 activity on the web
* 93 percent of marketers use social media for business - only 7 percent of marketers say they don’t use social media for their business. It’s becoming increasingly common to include social media as part of an overall marketing budget or strategy.
* 25 percent of smartphone owners ages 18–44 say they can’t recall the last time their smartphone wasn’t right next to them, and by implication their access to the internet is just as convenient and close.
* Only 9 percent of US marketing companies employ a full time blogger, yet 62 percent of marketers blog or plan to blog in 2013. It's an area of rapidly growing use and interest.
* 25 percent of Facebook users don’t bother with privacy settings
Check out the full article - with infographics - here:
PartyPoker Rakebak -
Partypoker brings back rake back for players. All new ‘partypoker weekly Cashback’ launches.
NHL Odds: Lone Canadian Team Plays on Friday -
“Stingy” is a word that many have used to describe the Ottawa Senators in Round Three. The Sens know that they’re overmatched against a Pens lineup that features the likes of Sidney Crosby, Evengi Malkin and Phil Kessel, but with determined defensive play, Ottawa managed to frustrate the Penguins on their home ice, stealing one of two games.
NBA Odds: Will Cavaliers Be Rusty in Game 1? -
The Boston Celtics needed seven games to get past the Washington Wizards, but they got the job done Monday night, winning 115-105 as 5.5-point home favourites. Next up: the defending champion Cleveland Cavaliers, who visit the Garden Wednesday night at 8:30 PM ET on TNT.
4 New Microgaming Releases in May 2017 -
Candy Dreams is a 720 ways to win, variable reel game. Players spin on a colorful reel area filled with candy treats, as they play towards enticing bonus triggers.
PKR Company Statement Update -
Microgaming can confirm that David R Taylor and Matthew R M Wild of RSM Restructuring Advisory LLP were appointed Joint Administrators of PKR Ltd and PKR Technologies Limited on 11 May 2017 by the High Court, Chancery Division.
Microgaming Wins The Spark Award 2017 -
The Spark Award celebrates organisations that experiment with ways of working differently. Previous winners include GCHQ and Places for People. It’s a part of Spark the Change, a global movement dedicated to empowering people and building happier workplaces.
NHL Predators First Ever Conference Finals Appearance -
With three of the team’s top four point scorers residing on the blueline, the Nashville Predators have found a strategy that frustrates even the best in the West. After qualifying as the lowest-seeded Western Conference team, the Predators made quick work of the Chicago Blackhawks (4-0) and St. Louis Blues (4-1) in the first two rounds.
NBA Odds: Wizards-Celtics at the Garden -
The Washington Wizards are making this a series. They’ve won back-to-back games against the Boston Celtics to knot this second-round matchup at 2-2 with Game 5 at the Garden on Wednesday. TNT has the coverage starting at 8 PM ET.
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