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Interesting Social Media Stats
Friday November 22 ,2013 : INTERESTING SOCIAL MEDIA STATS
Who's using what, and how.
Belle Beth Cooper, a contributor to the Fast Company social media information site, published some interesting statistics on social media use this week that may surprise, and perhaps influence, the many marketers who see the channel as a useful tool and sounding board.
Here are a few of the facts that research has delivered:
* The fastest growing demographic on Twitter is the 55–64 year age bracket, up 79 percent in the last year.
* The 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+, a rise of 46 percent and 56 percent respectively over the past year.
Conclusion - social media is definitely not just a teenager thing.
* Perhaps less surprising, given the growing prevalence of mobile in the online gambling industry, is the fact that 189 million of Facebook’s users are "mobile only." Mobile use generates 30 percent of Facebook’s ad revenue - a 7 percent increase from the end of 2012.
* YouTube reaches more U.S. adults aged 18–34 than any cable network.
* Social Media is more popular than porn as the No. 1 activity on the web
* 93 percent of marketers use social media for business - only 7 percent of marketers say they don’t use social media for their business. It’s becoming increasingly common to include social media as part of an overall marketing budget or strategy.
* 25 percent of smartphone owners ages 18–44 say they can’t recall the last time their smartphone wasn’t right next to them, and by implication their access to the internet is just as convenient and close.
* Only 9 percent of US marketing companies employ a full time blogger, yet 62 percent of marketers blog or plan to blog in 2013. It's an area of rapidly growing use and interest.
* 25 percent of Facebook users don’t bother with privacy settings
Check out the full article - with infographics - here:
Betradar Launches US Sports Betting Solutions -
With only a few weeks to go until the betting and gambling world descends on ICE in London, Betradar have today announced that they will be launching a comprehensive range of tools and services to any company that will be looking to provide sports betting in a post-PASPA United States.
Final 12 For MPNPT Morocco -
Sunday on the MPN Poker Tour Morocco will see several trophies awarded at the Mazagan Beach Resort, with the largest going to the Main Event champion along with a prize of MAD 400,000 (c.€35,400).
MPNPT Morocco Updates -
Leading the 104 combined survivors from both flights is still Said El-Yousfi with 272,000 chips; visit the MPN Poker Tour blog for an end-of-day recap and full chip counts.
MPN Poker Tour Morocco Day 1A -
The MPN Poker Tour has returned to Morocco this week (January 11-14), featuring the MAD 1.5 million guaranteed Main Event, accompanying side events, and the activities and parties for which this tour has now become known on two continents.
2018 MPN Poker Classic -
The MPN announces the return of The Classic tournament series this January. The series is back following its successful €350,000 guaranteed debut in 2017. This time €500,000 is guaranteed, along with a once in a lifetime trip to Monaco for the Classic Champion.
PDC and Sportradar Renew Deal -
Following this month’s hugely successful World Championship, the Professional Darts Corporation (PDC) and long-standing partners Sportradar have renewed their multi-faceted cooperation that will see the leader in sports data and content continuing in their role as official data
Poker Yaar Joins MPN -
Available through download, instant play and mobile, Pokeryaar.com is live with Omaha, Hold’em and Five-Card poker variants, alongside MPN’s Fish Party, the industry’s only progressive jackpot SNGs.
New MPN Poker Rooms Tower Torneos -
Impressed with Microgaming, having already integrated with the Quickfire platform to gain access to some of the industry’s best gaming content, Tower Torneos has extended the relationship with poker.<
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