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Interesting Social Media Stats
Friday November 22 ,2013 : INTERESTING SOCIAL MEDIA STATS
Who's using what, and how.
Belle Beth Cooper, a contributor to the Fast Company social media information site, published some interesting statistics on social media use this week that may surprise, and perhaps influence, the many marketers who see the channel as a useful tool and sounding board.
Here are a few of the facts that research has delivered:
* The fastest growing demographic on Twitter is the 55–64 year age bracket, up 79 percent in the last year.
* The 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+, a rise of 46 percent and 56 percent respectively over the past year.
Conclusion - social media is definitely not just a teenager thing.
* Perhaps less surprising, given the growing prevalence of mobile in the online gambling industry, is the fact that 189 million of Facebook’s users are "mobile only." Mobile use generates 30 percent of Facebook’s ad revenue - a 7 percent increase from the end of 2012.
* YouTube reaches more U.S. adults aged 18–34 than any cable network.
* Social Media is more popular than porn as the No. 1 activity on the web
* 93 percent of marketers use social media for business - only 7 percent of marketers say they don’t use social media for their business. It’s becoming increasingly common to include social media as part of an overall marketing budget or strategy.
* 25 percent of smartphone owners ages 18–44 say they can’t recall the last time their smartphone wasn’t right next to them, and by implication their access to the internet is just as convenient and close.
* Only 9 percent of US marketing companies employ a full time blogger, yet 62 percent of marketers blog or plan to blog in 2013. It's an area of rapidly growing use and interest.
* 25 percent of Facebook users don’t bother with privacy settings
Check out the full article - with infographics - here:
US$30M DUBAI WORLD CUP -
Racecourse Media Group and Meydan to showcase world’s richest raceday to more than 150 territories The Dubai World Cup is the first horse race to be broadcast live on airlines and cruise lines
NHL Odds: Forsberg Faces Elliott in Nashville -
The last time the Nashville Predators played against the Calgary Flames, Calgary had a 4-1 lead five minutes into the second period. Nashville responded with four back-to-back goals, including a hat trick from centreman Filip Forsberg. Both teams went into overtime with five goals, and Calgary defenseman Mark Giordano (12 goals, 22 assists) scored the winning goal.
NBA Odds: Hawks, Wiz in Southeast Showdown -
The Washington Wizards (42-27 SU, 36-32-1 ATS) can pretty much secure the Southeast Division title with a win Wednesday night over the Atlanta Hawks (37-32 SU, 31-38 ATS). Tip-off is at 8 PM ET on ESPN; the Wizards lead Atlanta by five games with less than a month remaining before the playoffs.
NBA Odds: Clippers Try to Slow Down Bucks in LA -
Milwaukee Bucks small forward Giannis Antetokounmpo and Los Angeles Clippers power forward Blake Griffin are two of the most talented and versatile forwards in the NBA. The two lead their teams into battle on Wednesday in Los Angeles.
NHL Odds: Canadiens Welcome Islanders Tonight -
The Montreal Canadiens (32-20-8) welcome the New York Islanders (28-21-10) on Thursday (7:30 PM ET on SNE). After getting their first victory under new head coach Claude Julien, the Canadiens will look to build on that momentum against a red-hot Islanders team.
NHL Odds: Reeling Flyers Seek Relief in Pittsburgh -
#nhl The Philadelphia Flyers have been a bit off since the holidays. They’ve won just eight games since the Christmas break, and now they’ve got a tough one coming up this Saturday night against the Pittsburgh Penguins.
Dollars to Donuts Slot Launch -
Firstly, it's a classically styled, easy playing 3-reel with five pay lines featuring a traditional icon set of bars and sevens.
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