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UK AD AUTHORITY CLAMPS DOWN ON POKERSTARS POSTER
The Isle of Man based giant online poker website PokerStars was in conflict with the UK Advertising Standards Authority this week over its new "Play Mind Games" poster campaign, reports The Guardian newspaper.
The campaign features top pro poker player Daniel Negreanu holding an ice hockey stick and sporting the line: "Poker is a sport of courage, conviction and confidence," and the Authority, which has been strict in its adjudication of gambling advertisements, invoked the guidelines that ads are not allowed to link gambling with sexual success, an improved self-image or appeal to children or young people.
PokerStars argued that the ad was based upon Negreanu’s own opinion that success in poker required courage, conviction and confidence and that this was appropriately conveyed by the picture of him with the ice hockey stick and the use of the word “sport". The poster in no way implied that a person would acquire or improve upon these virtues as a result of gambling, the poker site asserted, and the reference to the offending terms was intended to highlight the difference between poker and other forms of gambling where the human elements affecting the outcome is significantly less.
The company argued that it was widely understood by the general public that poker was a game of tactics and ingenuity, and that the poster accurately positioned poker in a sporting context where self belief was a key factor.
However, the ASA ruled that the statement contained attributes that demonstrated mental toughness or resilience, and could be seen as admirable qualities in the target audience of 21 to 44 year old men. The claim implied not only that those qualities were needed in order to play poker, but also that success at poker would enhance those qualities in a player, and therefore breached CAP Code clauses 57.4(f) and 57.4(i) (Gambling) and the material was not to be used again.
3 Top Bitcoin Poker Sites -
Bitcoin, in particular, is a cryptocurrency that you can use on various online poker sites and it allows a faster and cheaper way to get money into and out of the online poker site.
Kentucky Derby Odds: Justify still Favorite -
With all the races on the Road to the Kentucky Derby complete, Justify is still on top of the odds list at 4/1. But he’s got company: Mendelssohn (9/2), Audible (11/2) and Magnum Moon (8/1) are all very much in contention for the big race on May 5.
888Poker Takes Over the States -
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The gambling ICOs that are being launched in 2018 are of better quality. Unlike the last half of 2017 when ICOs were numerous, the first few months of 2018 have seen a big drop in number.
MPN Poker Tour Bratislava | Day 2 -
It was a hard fight around the bubble, culminating in the elimination of Georgios Drakakis in 46th place. He received a surprise consolation entry into the next MPNPT stop in Sunny Beach, Bulgaria (5-8 July), which softened the blow of missing out on a €900 min-cash.
MPN Poker Tour Bratislava Day 1B -
Dorey Captures Chip Lead After MPNPT Bratislava Day 1b Triples 1a Field Size. The second flight of the €550 MPN Poker Tour Bratislava Main Event is in the bag, and so are the chips of 97 players who will be returning along with the 26 Day 1a survivors to fight to the money and beyond today
MPN Poker Tour Bratislava Day 1A -
The MPN Poker Tour has arrived in Bratislava for the very first time, bringing with it the Tour’s friendly mix of local and globe-trotting poker enthusiasts, pros and qualifiers to the beautiful Slovakian capital.
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