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William Hill Upping Social Media presence
Wednesday August 1,2012 : WILL HILL TO VAMP UP SOCIAL MEDIA PRESENCE
Internet and Social Media platforms to promote to other markets in support of international expansion
UK bookmaker William Hill has employed the services of London based "Lexis - the recommendation agency", an external social media and public relations firm, to promote the company to other markets as it expands internationally.
Kate Miller, public relations manager at William Hill told PR Week: "Social media have become more and more important with sports fans and others, as you can tell from the Olympics. For example, Twitter is a recognised comms stream now, and for us it’s about working to make the best of the content we’re producing. The internet and social media allow us the opportunity to promote to other markets as we expand internationally, and tailor our content to various different marketplaces."
Supported by Lexis' senior associate director Gareth Griffiths, the three month project is an expansion on the agency's WilliamHill.com Greyhound Derby project undertaken earlier this year.
Danske Spil Bingo Moves to Microgaming -
The national lottery of Denmark, Danske Spil, is live on the Microgaming Bingo Network. Danske Spil, the Danish national lottery, is live on the Microgaming Bingo Network following a change to its licence conditions.
Quickfire live on Strendus -
Quickfire powered by Microgaming is extending its reach in the LatAm region with the signing of Strendus. Strendus is the online division of Logrand Entertainment Group. The group comprises several companies that operate gaming and entertainment establishments in Mexico, running 14 land-based casinos in total.
Quickfire content live on BetatHome -
Online gaming and sports betting company bet-at-home was founded in 1999. Today the company has 4.8 million registered customers around the world, offering sports betting, casino, live casino, Vegas games, poker and virtual sports.
Microgaming has donated £30,000 between four charities -
Gift of Giving provides Microgamingís customers the opportunity to vote for one of several charities in their region. In lieu of Christmas gifts, £30,000 is split equally between four global regions: Isle of Man, UK and Europe, Africa, and Rest of the World.
Entertainment Betting Odds: 90th Academy Awards -
The Shape of Water leads Sundayís 90th Academy Awards (8 PM ET, ABC) with 13 Oscar nominations, but when it comes to Best Picture, this highly-acclaimed film is a +140 second-favorite behind Three Billboards Outside Ebbing, Missouri at Ė115.
Fair Play Bets and QuickFire in Deal -
Fair Play Bets enjoys an unrivalled reputation for an outstanding player experience, with secure deposits and withdrawals, surprising casino bonuses and committed customer support. Fair Play Bets is licensed in UK, Malta and Curacao.
Cavaliers Aim to Take Down Wizards on 2/22/18 -
The Cleveland Cavaliers have looked like a different team since making their moves at the trade deadline. The Washington Wizards are up next for the Cavaliers, who will be at home after the All-Star break.
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