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Zynga Q2-2015 results

Saturday August 8,2015 : SOCIAL ONLINE AND MOBILE CASINO REVENUES HELP ZYNGA RECOVERY
 
Worrying decline in users.
 
Q2-2015 results from the US social gaming group Zynga this week were better than expected, although hardly stellar; the company reported:
 
* Q2 revenue up 30 percent to almost $200 million;
 
* Net loss lower at $26.9 million (Q2-2014: loss of $62.5 million);
 
* Advertising expenditure up 7 percent on the preceding quarter, but 70 percent higher than in Q2-2014;
 
* In-game sales flat at $174.5 million;
 
* Mobile sales up 30 percent at $115 million, comprising two-third of total sales;
 
* Online sales weaker y-o-y by over 30 percent at $59 million;
 
* Worrying loss of users; average monthly users fell more than 28 percent to one million, although average daily sales per user were up 29 percent at 9.1 US cents. Active monthly user statistics were down 32 percent year-on-year, declining to 83 million, whilst daily active players fell y-o-y by 23 percent to 21 million;
 
* Disturbing drop in player conversion rates to 1.6 percent (Q2-2014: 17 percent);
 
* Social casino operations presented a more encouraging picture, with poker delivering 18 percent of all gaming revenue. Overall social casino sales were up 47 percent year-on-year, with slots performing particularly well - up 274 percent. That is likely to continue improving with the introduction of new slots such as Willy Wonka-themed products following Zynga's deal with Warner Bros  and increased output from the 2013 Spooky Cool Labs acquisition;



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Day 1A MPNPT Manchester - The £150,000 guaranteed MPNPT Manchester kicked off today in style – 74 poker players from all over Europe arriving at the Grosvenor Casino to contend the first of two starting days

Kung Fu Rooster Slot Goes Live - Celebrate Chinese New Year - 2017 Year of the Rooster. It's time to sweep away any ill-fortune and make way for incoming good luck, with this exciting 12 lines slot game.

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3 New Betsoft Slots - 3 new Betsoft slot Games were also added this week to most online casinos allowing US players.

2017 Bodog Super Millions Poker Open - The first events on the 105-tournament schedule have already been completed; there are three more tourneys on Thursday’s schedule, with a total of $34,000 in guaranteed prize money waiting to be won.

Pokerstars Pulls Out Of Coloumbia - Pokerstars Has taken the decision to cease offering real money services to players located in, playing from or resident within Colombia, effective from the 17th of July 2017.

The Railbird Launched By Americas Card Room #acra - Watching your friends conquer the tables just got a whole lot easier. Americas Card Room recently launched its industry-first Player Observer Tool dubbed “The Railbird”, a new feature that allows players seated at Americas Card Room tables to instantly share a live stream of their action with friends.

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Huge Caribbean Hold’Em hit at Bovada Casino - A progressive jackpot strikes again! This time it was at Bovada Casino, where a Texas player landed the top hand playing Caribbean Hold’Em over the weekend. A grand total of $119,348 was collected from the poker-inspired table game.

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