Entraction's new bingo network – opened last week – has welcomed its first website, the newly launched Bingohuone for a Finnish operator.
Announcing the launch, Entraction CEO Peter Åström said: “Bingohuone is the first site in the bingo network, but we have already signed agreements with additional partner sites. We see a large potential in bingo, but more than anything it makes Entraction a strong provider of online gaming.
"The company grows strongly and we can show a very positive development in profitability. We will also intensify the work with adding more proprietary gaming products to our platform," he added.
Bingo joins an Entraction product portfolio that already includes online poker, casino and betting.
Bingohuone will use well known Finnish TV personalities as ambassadors for the site, which is powered by NYX Interactive bingo software. The bingo client includes popular side games such as slot machines and wheel of fortune wagering.