Seven Media Group Limited, a company owned by two US businessmen and registered in the British Virgin Isles, has acquired the popular online sportsbetting information and ratings site Bookmarkers Review.com for an undisclosed consideration.
The unidentified owners of Seven Media Group are understood to have other online interests in the travel and financial services sectors, and intend to become involved in the online gambling industry following the acquisition.
Pierluigi Buccioli, who founded BookmakersReview and has agreed to remain with the company, has revealed that the new owners plan to release a new version of the website which will prominently feature community activity by bettors.
Posting on the BMR20.com blog, Buccioli wrote: "The majority of Bookmakersreview.com has been sold….if anything BMR will become stronger with the relaunch of the new site in September and while my new partners will oversee the development strategy putting their expertise at work to improve the monetization strategies of the site to build a stronger organization, I personally guarantee that I will remain actively involved in the rating process and the Bookmakersreview.com’s content will stay focused and worthy of your trust and my credibility."
Buccioli's new partners commented: "The Seven Media Group see this as a major opportunity to build on the existing credibility and respect BookmakersReview has gained from players and industry operators alike."
Announcing the deal, Buccioli revealed that Seven Media would bring a number of benefits to BookmakersReview including providing the financial security necessary to hire staff to help manage the site’s day-to-day operations.
"My new partners have the necessary marketing experience and enthusiasm to take BookmakersReview.com to the next level without becoming biased towards the interests of those bookmakers that pay the highest commissions but are not necessarily fair and honest to players," said Buccioli. "I will continue to manage the rating process probably for the next couple of years until the community itself is mature enough to take it over."
The Seven Media team is expected to bring a number of benefits to bookmakersreview.com including providing the financial security necessary (and impossible to achieve with affiliate revenues alone) to hire staff that will help manage the day-to-day operations giving the site’s founder time to work at his new projects, including the just launched gamblinginvest.