Few in the affiliate marketing sector, or for that matter the online gambling industry in general, will be unfamiliar with the name of Debbee Silverman, a highly experienced and competent marketer who is a familiar face at major industry events.
This week a relative newcomer to the industry, First Gaming Partners.com, scored something of a coup by signing Silverman up as director of its affiliate marketing activities. First Gaming's inaugural online gambling operation is SlotPower.com, which was purchased lock, stock and barrel after being rebranded from a company managed by Lou Fabiano and Warren Jolly (there is no other connection with these individuals).
Silverman brings nearly a decade of online gaming experience and a wide network of industry contacts to the Cyprus based First Gaming Partners. She is widely experienced, beginning with her long tenure heading up marketing and advertising for the iconic portal, ‘GoneGambling,’ to her more recent position handling similar duties for the Club World Group of casinos.
“We are delighted that Debbee has joined First Gaming Partners,” said general manager Robert Forman. “She has an impressive record of accomplishment, and we anticipate that her talent, experience and professional network will greatly enhance and grow our new affiliate program."
Silverman described her new appointment as an exciting professional challenge where her skills and expertise could be fully leveraged. In addition to her casino marketing experience Silverman’s portal history gives her a special insight into the needs of affiliates, with a broad understanding of all sides of the online gaming business. Silverman is also a published author of articles for industry publications and has spoken on a variety of marketing-related topics at many industry conferences.
First Gaming Partners has an aggressive growth plan, and a new online casino brand will be added to the lineup later this summer.