The European dedicated gaming television network The Poker Channel has announced two new distribution agreements in Portuguese cable deals with MEO, the fastest growing operator in the country, and ZON, the largest digital network operator in the country. The Poker Channel will be available 24 hours a day to MEO’s basic subscribers from this week on channel number 77, and to ZON’s extended basic subscribers later in April, also on channel number 77.
 
Programming highlights for the launch into Portugal include the Cash Game Master Class, the first ever ‘how to’ series for cash game poker; the Pokerheaven European Cash Game, a high stakes cash game featuring celebrated pros including World Series of Poker winner, Peter Eastgate; and action from the two most high-profile tournaments in the world, the World Series of Poker and the World Poker Tour.
 
The launch follows a month after the Poker Channel expanded into Eastern Europe, launching in Poland with the Vectra Group (see previous InfoPowa report). The Poker Channel is now available on major cable and satellite platforms in 18 European markets.
 
The Channel attracts close to one million unique viewers per month across Europe, with 65 percent of its viewers playing poker online every day.