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Another White label Sportsbook For Oddsmatrix
11/24/09 - Sportsbook white label provider OddsMatrix appears to be on something of a roll, this week announcing its fifth white label sportsbook deal, this one with Spanish market-facing PepeGames.com which will be furnished with a fully managed, turnkey, sports book product that will focus extensively on Spain and Spanish speaking territories.
PepeGames.com is a joint venture between Globalia and VistaGaming, the Maltese based bingo and casino software provider which have teamed up to leverage Globalia’s reach within the tourism, hotel and travel industries within Spain.
The Pepe brand is synonymous throughout Spain and promotes products ranging from travel, rent a car, chauffer services, mobile phones, insurance and credit cards.
OddsMatrix has been successfully integrated into VistaGaming’s back office product and has allowed PepeGames.com to rapidly and cost effectively launch a sports book product, without the risk and expense of setting up their own service, whilst also being able to offer their own suite of games.
Daniel Illanes Rodriguez, VistaGaming’s Head of Marketing says that the addition of the OddsMatrix sports book solution will enable PepeGames.com to quickly and effectively market sports betting to its target audience without the cost and risk associated with incorporating, setting up and operating as a fully functional bookmaker in this competitive area.
Stian Hornsletten CEO of OddsMatrix said: "This is a great opportunity to use the marketing reach of a traditional bricks and mortar organisation both online and offline to penetrate this emerging market. It also demonstrates that more companies are embracing the relationships and revenues that can be generated from the sports betting arena."
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Extreme Live Gaming In deal With Betsson -
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Expansion Mode For BoyleSports -
The Bambury premises are situated in Kildare, Meath and Dublin and will be refurbished and rebranded after acquisition, with the total of 31 staff remaining in employment..
Safecharge Q4-2016 -
Online e-cash processing firm Safecharge, where Playtech's Teddy Sagi is a majority shareholder, released a trading update on its Q4-2016 performance Thursday, flagging record transaction processing volumes and revenues.
ASA Most Controversial Ads of 2016 -
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Yggdrasi To Enter Italian Gambling Market -
Yggdrasil’s Italian offering will include the company's collection of in-game promotional tools, BOOST, improving gamification, and the social sharing tool, BRAG. The company’s mobile product will also be available on its HTML5 iSense 2 platform.
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