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Another White label Sportsbook For Oddsmatrix
11/24/09 - Sportsbook white label provider OddsMatrix appears to be on something of a roll, this week announcing its fifth white label sportsbook deal, this one with Spanish market-facing PepeGames.com which will be furnished with a fully managed, turnkey, sports book product that will focus extensively on Spain and Spanish speaking territories.
PepeGames.com is a joint venture between Globalia and VistaGaming, the Maltese based bingo and casino software provider which have teamed up to leverage Globalia’s reach within the tourism, hotel and travel industries within Spain.
The Pepe brand is synonymous throughout Spain and promotes products ranging from travel, rent a car, chauffer services, mobile phones, insurance and credit cards.
OddsMatrix has been successfully integrated into VistaGaming’s back office product and has allowed PepeGames.com to rapidly and cost effectively launch a sports book product, without the risk and expense of setting up their own service, whilst also being able to offer their own suite of games.
Daniel Illanes Rodriguez, VistaGaming’s Head of Marketing says that the addition of the OddsMatrix sports book solution will enable PepeGames.com to quickly and effectively market sports betting to its target audience without the cost and risk associated with incorporating, setting up and operating as a fully functional bookmaker in this competitive area.
Stian Hornsletten CEO of OddsMatrix said: "This is a great opportunity to use the marketing reach of a traditional bricks and mortar organisation both online and offline to penetrate this emerging market. It also demonstrates that more companies are embracing the relationships and revenues that can be generated from the sports betting arena."
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Ahead of its forthcoming merge with Ladbrokes, the online and land gambling group Coral published its Q4-2016 financial numbers Thursday, detailing the twelve week period ended September 25 2016.
Unibet in cooperation with -
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Kiron Interactive in deal with Digitain -
The online gambling expo and conference EiG 2016 has enabled two online gambling companies to come together in a commercial deal; specialist virtual games supplier Kiron Interactive has inked an agreement to distribute its virtual games via Armenia’s Digitain.
GLOBAL SPORTS BETTING WORTH $253.3 BILLION BY 2020 -
Ujjwal Doshi, lead analyst at the research firm, says, “Low-cost cross-border service delivery is opening up sports betting markets, which were previously protected by state-regulated monopolies or dominant local operators.”
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