Monday September 23 ,2013 : 888'S AAPN PARTNER WITH WYNN INTERACTIVE
U.S. regulated online gaming market expansion
Hot on the heels of the launch of WSOP.com for Nevada State residents, the All American Poker Network (AAPN) has clinched a deal with Wynn Interactive.
AAPN, the joint venture between 888 Holdings plc and investment company Avenue Capital Group, will develop and deploy Wynn's online interests in regulated States in the U.S. market.
Poker, casino, a back-office platform and additional operational services through 888 form the basis of the agreement between AAPN and Wynn Interactive.
"The platform and ancillary services AAPN will offer through 888, coupled with Wynn's marquee brand, which is synonymous with quality and trust, will further establish our offering in the forming U.S. regulated online gaming market," said David Licht, executive chairman of AAPN.
Brian Mattingley, chief executive officer of 888, added: "This is exactly the type of partnership we've envisioned when we formed AAPN with our partners Avenue Capital.
"The challenge of establishing a robust, entertaining offering with ample player liquidity is one of our prime goals, in direct continuum to 888's success in other regulated markets such as Spain and Italy.
"Wynn's market footprint and reputation will allow it to leverage our technology and products as it did so successfully in the land-based world."