Saturday October 8, 2011 : New information on major game and equipment supplier’s move into the internet gambling sector
 
More information is now to hand on the “free-to-play” virtual casino offering launched this week by Aristocrat for US operators
 
In a further statement issued Thursday by the company, it identifies UK-based GameAccount Network as its partner, disclosing:
 
“Aristocrat's online gaming platform for the U.S. market has been developed through an exclusive relationship with GameAccount Network, a major platform provider in the regulated European internet gaming market.
 
“The Aristocrat solution utilizes GameAccount Network's core internet gaming system which is licensed in key European jurisdictions and has proven to be a robust and compliant solution for online casino operations.”
 
Aristocrat's nLive online gaming platform powers a fully-branded virtual casino on behalf of land-based casino operators. Players can visit the virtual casino and access a full suite of online games for fun, including poker, table games and slots, including some of Aristocrat's most iconic titles.
 
“Ahead of the potential legalization of internet gambling in the U.S., nLive offers land-based operators the opportunity to build their online brand and presence and extend their existing player relationships online. nLive offers casinos a unique channel for player promotions,” a company spokesman said.
 
Aristocrat's general manager of group strategy and online gaming, Gillian Findlay, said that the new product was part of the broader online strategy for Aristocrat.
 
“Aristocrat is making a range of games available for play on European online casinos,” she said. "The nLive virtual casino will provide players with access to a continually expanding range of Aristocrat slot games as we deploy many of our most iconic and high performing titles online. nLive also offers multi-player poker, a key requirement for the U.S. market, as well as table games.”
 
Earlier this week Aristocrat announced the first two licensees for nLive: Maryland Live! casino in Arundel Mills, Maryland, and Island Resort & Casino in Harris, Michigan