Thursday October 3,2013 : BET-AT-HOME EXTENDS EHF CHAMPIONS LEAGUE SPONSORSHIP
Extensive coverage in sportsbooks core markets
EHF Marketing GmbH (EHF) and bet-at-home sport and racebook have extended their partnership for another season.
The sponsorship deal includes a bet-at-home presence at selected VELUX EHF Champions League games and as a Regional Premium Partner, a comprehensive TV advertising package, hospitality and promotional opportunities.
"We are very proud to be able to work with EHFM for another year," said bet-at-home marketing director Michael Gierke. "Through this international cooperation, we once again underline the fact that sponsorship is an important part of our communications strategy.
"The EHF Champions League enjoys great popularity from year to year, particularly in our core markets. This extensive deal enables us to support both men's and women's competitions simultaneously."