BETFRED EXTENDS CHELTENHAM SPONSORSHIP


Monday September 17,2012 : BETFRED EXTENDS CHELTENHAM SPONSORSHIP
 
Committed to raising the profile of the event even further
 
UK bookmaker, Betfred has inked a deal with Cheltenham Racecourse that extends its sponsorship of the Betfred Cheltenham Gold Cup for another three years.
 
Betfred took over sponsorship of Cheltenham's most important race in 2012 following the company's purchase of the Tote.
 
Betfred's Managing Director, John Haddock said the success of the last year's Cheltenham Gold Cup was a good incentive to extend the relationship further.