Monday April 15,2013 : COPI TO REBRAND AS SEANIEMAC INTERNATIONAL
Branding commitment to Irish market brings about name change
Compliance Systems Corp, the parent company of Irish online sportsbook and casino website Seanie Mac.com, has said it intends rebranding as SeanieMac International and will apply for a new trading symbol following the launch of gaming operations in Ireland.
Barry Brookstein, chief executive officer of Compliance Systems, said "With the pending launch of our gaming operations in Ireland expected any day now, the company is actively seeking additional gaming opportunities as well as strategic industry global partners. The name change to SeanieMac International reflects our branding commitment for the Irish gaming market as well as additional opportunities and the commencement of our commercial operations."
InfoPowa readers will recall the announcement of a joint venture agreement in February 2012 between the company and Boylesports, in which the established bookmaker agreed to provide a private label version of its online wagering platform for the SeanieMac.com brand, along with technical and back office support and full customer service.