Tuesday May 13,2014 : ZYNGA HIT IT RICH! SLOTS LAUNCH ON GOOGLE PLAY
Expands reach to complement iOS and Web Platforms
Zynga has expanded its Hit It Rich! Slots product to the Google Play platform adding to its existing iOS and Web platform options.
Joe Kaminkow, Chief Game Designer for Hit It Rich!, Zynga said: "By bringing this true-to-life slots experience to the Web, iPhone, iPad and now Google Play, consumers now have the freedom to play their favorite branded slots games however and wherever they want."
Zynga said Hit It Rich! can boast 40 million spins on an average day with return customers logging on to play once every two days. Players collectively spend around 70 000 playing hours each day.
Other interesting stats include:
– Nearly one-third of players (30 percent) start their day with Hit It Rich!, while 31 percent end their day with the game and play before bed
– Almost one-fifth (19 percent) of players play Hit It Rich! continuously throughout the day, while 14 percent admit to playing while at work
– The top two reasons people reported playing Hit It Rich! are the thrill of winning (59 percent) and relaxation (57 percent)