Instant Rewards launched for Italian Poker Players


Wednesday March 4,2015 : NYX LAUNCH REAL TIME POKER REWARDS IN ITALIAN MARKET

Social element integrated in poker client

Following its recent acquisition of the Ongame Poker Network (Ongame), NYX Gaming Group has announced the launch of real time poker rewards for Italian customers.

Instant Rewards is an integrated achievements system where rewards are triggered by the action at the table.

Players will be able to track their progress directly in their poker client and prizes are paid out instantly.

"We have taken the excitement of poker one lever further and added personal challenges for the players to complete,” David Flynn, executive vice president of NYX Gaming Group commented. 

"Bringing social elements to the real money poker economy in Italy will strengthen our customers' ability in marketing, retention, and profitability. We have successfully offered this innovation in other parts of the world and are enthusiastic about this addition to our Italian offering."

Instant Rewards is integrated across all Ongame’s poker products including mobile.