INTRALOT WIDENS ITALIAN INTERACTIVE OFFERING

Monday July 23,2012 : INTRALOT WIDENS ITALIAN INTERACTIVE OFFERING
 
New applications and live dealer options
 
INTRALOT Italia has widened its interactive offering in the Italian market with the launch of new products for mobile, TV and live streaming.
 
A new Mobile Betting App – Intralot Mobile – has become available for download from the Italian Apple Store, giving players instant access to sports betting options. The app is fully integrated with the player’s wallet, and provides unified seamless access to betting products through all Intralot's distribution channels.
 
The company's HomeSmartPlay Betting Application for Samsung Smart TV devices will give home users instant access to INTRALOT's betting options through interacting with their TV device and controls. The application is embedded in the TV pre-purchase and is operated by using the remote control.  It gives players access to the INTRALOT App in the Gaming section of the TV.
 
Live dealer fans also have more options with INTRALOT's new Live Casino for Roulette, Blackjack and Baccarat.  The games feature Live Croupiers who interact with players in real time at its website www.intralot.it.
 
Enea Ruzzettu, chief executive of INTRALOT Italia, said: “The introduction of new interactive gaming products, such as the Mobile and TV Apps and the Live Casino in our online portfolio confirms the company’s strategy to guarantee its customers continuous product updates and new services. By assuring safe and responsible gaming, INTRALOT is developing a player community where gaming is not a solitary experience but an occasion to socialize through entertainment.”