Successful trial during Euro 2016 football prompts online betting operator to launch Le Jeu de lEntraineur.
The French online gambling operator Winamax has entered the daily fantasy sports space with a new game titled Le Jeu de l’Entraineur (The Coachs Game).
The launch follows a successful trial during the Euro 2016 football championships, and makes Winamax the first French operator to complement its online poker and sports betting offerings with daily fantasy sports.
The launch is in time for the start of the new French Ligue 1 season, with Winamax associating its promotional activity with the former French national team manager Raymond Domenech, who will pick his own fantasy team each week and communicate with players via the company blog.