Wednesday February 3,2016 : TABCORP PARI-MUTUEL UPGRADE WITH LONGITUDE
Exclusive-to-Australia commercial deal.
Australian gaming firm Tabcorp has formed an exclusive-in-Australia partnership with American pool betting technology provider Longitude LLC for the implementation of the latter’s technology to deliver enhanced pari-mutuel wagering systems to New South Wales, Victoria and ACT TAB customers.
Longitude’s patented Enhanced Pari-Mutuel System will be embedded into Tabcorp’s infrastructure to enhance liquidity through the aggregation of pools, the development of new bet types and the display of odds on an array of wagers.
“The introduction of Longitude will drive new customer interest in this important segment of our business by providing unparalleled flexibility in bet types and wagering innovation,” said Tabcorp chief operating officer, Wagering and Media, Craig Nugent.