12/14/2012 : ADULT LIFESTYLE EMPIRE IN INTERNET POKER DEAL WITH AMAYA GAMING
 
Playboy looking to launch online operations early 2013
 
Montreal-based Amaya Gaming Group, which includes online gambling provider subsidiaries Cryptologic and Chartwell Technology, has signed an agreement to provide the Playboy adult lifestyle empire with internet poker and lottery facilities, with launches scheduled for early 2013.
 
“The Playboy lifestyle is about indulging our passions, and we are focused on bringing content, products and experiences to consumers around the globe that define this lifestyle,” says Scott Flanders, chief executive officer, Playboy Enterprises.
 
“Gaming is an ideal fit with our strategy, and we’re delighted to partner with Amaya on this project, combining a leading global brand with a strong technology partner to offer what we believe will be exciting online gaming experiences.”