Thursday September 20 ,2012 : PLAYTECH IN LICENSING AGREEMENT WITH SPANISH TV NETWORK
Special focus on Playtech TV product
Gaming firm Playtech has clinched a licensing agreement with Mediaset España, the largest television network in Spain.
The company will provide its entire suite of products, including casino, poker, mobile, bingo, live dealer and TV, to the media conglomerate with special emphasis on its TV product allowing the company to capitalise on the mass market appeal of the platform.
The smart strategic move for both parties will see market developments operate under a local gaming licence.
Mediaset España is listed among Spain’s 35 strongest companies on the main Spanish stock exchange IBEX 35 with a Euro 1.780 million market capitalisation to date.