RACING POST LAUNCHES NEW iPAD APP

Saturday August 11, 2012 : RACING POST LAUNCHES NEW iPAD APP
 
Range of content on new offering
 
The Racing Post has launched a new iOS app particularly suited to iPad devices.
 
The new product provides news, features and tips as well as a comprehensive database, customisable race cards and a full dynamic results service, with a free 30 day trial period. Users will then be invited to sign up for an introductory subscription of GBP 24.99 per month via the App Store.
 
“This dynamic, beautifully designed iPad app will transform the way in which our customers access our content,” said Alan Byrne, CEO at Racing Post. “The Racing Post app combines the fantastic reading experience offered by the iPad with our unrivalled coverage of racing and sports betting.
 
“In addition, we have worked hard to incorporate some new features and functionality into the app which we are sure will surprise and delight our customers. We have listened to our readers and many of the new features, including the Organiser, have been built as a direct response to customer feedback. One of the main benefits of the iPad app being available the evening before the paper is published is readers will have time to read the latest news, study the form and review our tipping content in a leisurely fashion.”