Tuesday March 12,2013 : GLUMOBILE AND PROBABILITY IN UK INTERNET SLOT LAUNCH
"Samurai vs. Zombies Defense" at the centre of the agreement
Shares of US game developer Glu Mobile jumped more than 20 percent on Tuesday morning after the mobile games producer announced that it has launched its first real-money gambling offering in the U.K.
In a statement, Glu said it has partnered with British mobile technology firm Probability plc to launch a mobile slot game featuring intellectual property from its "Samurai vs. Zombies Defense" title.
"We anticipate that real-money gambling will continue to gain momentum globally and believe that with this offering, Glu is well positioned to capitalize to the extent that additional markets adjust regulations," Glu CEO Niccolo de Masi said in a statement, adding that the two companies had entered into a strategic relationship for real-money gambling in 2012 and plan to offer additional Glu-branded mobile gambling games.
Glu original IP-branded casino games will be offered as part of the Probability portfolio and will be offered to a broad range of Probability's partners such as Paddy Power, William Hill, and Probability's white label partners.