William Hill Launches second live casino
Wednesday February 11,2015 : SECOND WILLIAM HILL LIVE CASINO AREA FROM EVOLUTION
More casual feel associated with the Vegas brand
Evolution Gaming has launched a second dedicated Live Casino are for William Hill’s Vegas brand at its Riga studios.
The new area initially featuring one live roulette table and one live blackjack table went live earlier this week.
Evolution already operates a dedicated environment in Riga for williamhill.com, accessed via the website’s ‘Live Casino’ tab. The new offer is made available through the website’s Vegas tab and is branded accordingly with a softer, more casual feel.
“This is a natural next step for us, as we continue to tailor our online services to different customer segments,” commented Kevin Kilminster, Head of Live Casino and Vegas at William Hill.
“The new live tables, complete with a dedicated dealer team in Vegas-styled clothing, as well as a dedicated Floor & Promotions Manager, are central to the distinctive Vegas service, which is designed to appeal to new player types and demographics”.
“We are delighted that, once again, this client is extending its dedicated Live Casino operations to serve growing player demand and to maximise the exciting potential of highly branded and targeted online gaming services,” added Sebastian Johannisson, Head of Account Management at Evolution.