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Caesars Says Online Gambling Not Hurting Land Gambling

Wednesday April 9,2014 :  ONLINE GAMBLING NOT TAKING BUSINESS AWAY FROM LAND CASINOS, SAYS CAESARS.
 
Survey confirms other empirical evidence that cannibalisation is not taking place.
 
Fears among land gambling operators that online gambling represents a threat to their businesses have again been shown to be groundless following a recent Caesars Entertainment study of its online gamblers in the nascent New Jersey market.
 
Designed primarily to establish from which cities and towns gamblers were accessing the online services, the study also showed that most gamblers were not being 'stolen' from land-based casinos, and are not the same clientele who frequent the traditional casino resorts.
 
Caesars spokesman Seth Palansky told the Press of Atlantic City Tuesday that the company does not believe gamblers logging on to the online sites are staying home to have a flutter instead of traveling to Atlantic City.
 
“We’re finding very similar patterns as other companies. The people online are people that haven’t visited us in a while or are new players altogether,” Palansky said. “We’re not seeing cannibalization.”
 
His conclusions have previously been reached by other prominent land gambling executives, most recently from the Borgata, which found that 85 percent of its online players have not had rated play at the land casino in two years

The Press of Atlantic City recalls that earlier this year the Lloyd D. Levenson Institute of Gaming, Hospitality and Tourism at Richard Stockton College conducted a poll that showed that 2.5 percent of New Jersey online gamblers have gone online to gamble since the practice became legal in November. Seven percent said they intend to gamble online in the coming year.
 
In the Caesars study many online gamblers are accessing the websites from locations that are just an hour's drive from the land operations, but they are not the same clientele who usually visit the land casinos.
 
Toms River in Ocean County has the largest number of online gamblers logging in to Caesars Interactive Entertainment's websites, with Jersey City, Cherry Hill in Camden County, Brick in Ocean County and Hoboken close behind.
 
“What’s interesting is there was no extra attention paid to any of these markets,” Palansky said. “This is only our first 100 days in the market. We really need year over year [statistics] to get reliable enough data to take advantage of this more."

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Gambling News :

888SPORT LAUNCH GEOLOCATION GAME - The company has launched its Free Bet Hunt game made available to players using mobile devices, in-stadia and outside, on match days. Free bet hunters can follow a map that indicates spots outside football stadiumís where exclusive free bets can be unlocked.

Vietnam to Legalise Limited Football Betting - According to an anonymous Government official, the Vietnamese Finance Ministry is set to submit a proposal to Government for the approval of limited sports betting on pre-selected international football matches, Thanhnien News reports.

Unity Technologies and FaceBook Team Up - Development platform provider Unity Technologies and social media juggernaut Facebook have teamed up in support of game developers with the launch of a new Facebook PC gaming platform.

Weird New ad from Leovegas - Created by ad agency Now, the ad is sure to perplex some but Now executive creative director Remco Graham said the agency had worked with LeoVegas to create ďsomething fresh, and importantly, something that felt different to the competition.

32Red Partners With Jockey Club Racecourses - As a founding Authorised Betting Partner of British Racing, 32Red will sponsor the full card on 32Red Sprint Cup Day in 2016, moving to sponsor the three-day Sprint Cup Festival in 2017 and 2018.

West Ham United and Betway Renew Partnership - West Ham United and Betway, who first partnered in February 2015, said the success of their previous partnership made both parties keen to secure a significant extension.

New Senior Management for GVC Holdings - Liron Snir, GVCís chief product officer, said: ďA key area of focus for us is our casino and live verticals. Our aim is to be best-in-class and these three appointments reflect that objective.

DAZN Network Launches in Japan - Perform Groupís new DAZN network has launched its live sports streaming service in Japan after securing J-League football streaming rights in July.

2016 Rank plc released its full year results - Continued like-for-like growth across all brands and channels, with Group like-for-like revenue up 2 percent at GBP 753 million

Pokies Still Dominate in Australia - The Australian Gambling Statistics show Australians lost A$ 22.7 billion in 2014-15, which equates to $1,242 per adult member of the national population.

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