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Another online gambling advert banned
Wink Bingo.com's latest online bingo advertisement has incurred the displeasure of Britain's Advertising Standards Authority, which announced the banning of the material this week.
The advertisement, which was the work of Spacebar Media, featured a maternity nurse celebrating next to a trolley holding surgical equipment and a laptop, the screen of which read ‘Wink Bingo Winner', reports the marketing publication Brand Republic. Behind the nurse were a surprised man holding a teddy bear and the legs of a woman
lying in a bed under a "Maternity Unit" sign, with the catchline: "Find the appropriate moment..."
The ad's creators claimed that the objective was distinguish Wink Bingo from competitors by being "cheeky, irreverent, sassy and a bit naughty". The ad. depicted a heightened fantasy situation, the props and wardrobe were not authentic and a midwife could be hiding behind a screen, the agency suggested in response to complaints that it portrayed gambling as taking precedence over professional commitments and promoted betting in the workplace.
The ASA was not having that, however, ruling: "We acknowledged that the intention of the ad was to portray a real-life situation in a humorous way, but considered that the ad nonetheless showed a health-care professional ignoring a woman giving birth in order to play bingo online."
The Authority also found that the slogan "Find the appropriate moment" could be interpreted as condoning gambling in the workplace.
In a seperate issue, the ASA rejected a complaint by Liberal Democrat culture spokesman Don Foster MP regarding Foxy Bingo's TV ad on its ‘GBP10 free offer'. Foster had challenged the use of the word ‘free,' claiming it was misleading and arguing that the ads did not make the conditions of the offer clear.
Danske Spil Bingo Moves to Microgaming -
The national lottery of Denmark, Danske Spil, is live on the Microgaming Bingo Network. Danske Spil, the Danish national lottery, is live on the Microgaming Bingo Network following a change to its licence conditions.
Quickfire live on Strendus -
Quickfire powered by Microgaming is extending its reach in the LatAm region with the signing of Strendus. Strendus is the online division of Logrand Entertainment Group. The group comprises several companies that operate gaming and entertainment establishments in Mexico, running 14 land-based casinos in total.
Quickfire content live on BetatHome -
Online gaming and sports betting company bet-at-home was founded in 1999. Today the company has 4.8 million registered customers around the world, offering sports betting, casino, live casino, Vegas games, poker and virtual sports.
Microgaming has donated £30,000 between four charities -
Gift of Giving provides Microgamingís customers the opportunity to vote for one of several charities in their region. In lieu of Christmas gifts, £30,000 is split equally between four global regions: Isle of Man, UK and Europe, Africa, and Rest of the World.
Entertainment Betting Odds: 90th Academy Awards -
The Shape of Water leads Sundayís 90th Academy Awards (8 PM ET, ABC) with 13 Oscar nominations, but when it comes to Best Picture, this highly-acclaimed film is a +140 second-favorite behind Three Billboards Outside Ebbing, Missouri at Ė115.
Fair Play Bets and QuickFire in Deal -
Fair Play Bets enjoys an unrivalled reputation for an outstanding player experience, with secure deposits and withdrawals, surprising casino bonuses and committed customer support. Fair Play Bets is licensed in UK, Malta and Curacao.
Cavaliers Aim to Take Down Wizards on 2/22/18 -
The Cleveland Cavaliers have looked like a different team since making their moves at the trade deadline. The Washington Wizards are up next for the Cavaliers, who will be at home after the All-Star break.
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