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BRIGHT FUTURE FOR MOBILE AND SOCIAL GAMBLING
Wednesday May 23, 2012 : BRIGHT FUTURE FOR MOBILE AND SOCIAL GAMBLING
Latest Juniper study predicts revenues at $100 billion by 2017
The respected business information firm Juniper Research says that a surge in social gambling activity, along with the introduction of intrastate casino and lottery services in the US, will help push global annual wagers via mobile handsets and tablets to $100 billion by 2017, up from just under $20 billion last year.
In its latest study ‘Mobile Gambling: Casinos, Lotteries & Betting 2012-2017,’ Juniper highlights the dramatic increase in wagering that has occurred in UK-facing sportsbooks over the past year, with several already seeing around 20 percent of online wager occurring via mobile devices.
However, the report noted that while sports betting currently accounted for the largest share of mobile gambling, it would be overhauled by social internet casino gaming within five years.
According to report author Dr Windsor Holden, “Social gaming companies such as Zynga are seeking to move from play-for-fun casino games into real money gambling, while pureplay mobile casinos including Probability plc have begun to integrate with the Facebook mobile platform. In this way, consumers will be able to use their social networks to register for casino games, substantially increasing both the reach and engagement of such services.”
The Juniper report observes that the US remote gambling market has effectively been reopened following the 2011 decision by the US Department of Justice that the Wire Act applies only sporting betting.
In the wake of this verdict, a number of US states have either enacted legislation specifically permitting such services or – as in the case of Nevada – have begun a licensing procedure.
Other key findings from the report include:
* While mobile is currently viewed primarily as a retentive tool to increase brand value, the increasing number of mobile-only customers means it will gradually become an acquisitive channel.
* The increasing deployment of mobile wallets should offer a viable alternative to credit cards as a payment mechanism for mGamblers.
Gambling News :
$400k Winner at Bodog Casino -
To win, you need to get a pair of Tens or better. Jerry K., however, got a much higher hand than the minimum; he pocketed $397,879 after landing the game’s best possible hand: a royal flush.
NBA : Warriors Win the West; NBA Finals Next -
The Golden State Warriors will play in their third-straight NBA Finals. They completed their sweep of the San Antonio Spurs Monday night, rolling to a 129-115 victory as 12-point road favourites; Golden State opened the season as a –250 chalk to win the Western Conference.
PartyPoker Rakebak -
Partypoker brings back rake back for players. All new ‘partypoker weekly Cashback’ launches.
NHL Odds: Lone Canadian Team Plays on Friday -
“Stingy” is a word that many have used to describe the Ottawa Senators in Round Three. The Sens know that they’re overmatched against a Pens lineup that features the likes of Sidney Crosby, Evengi Malkin and Phil Kessel, but with determined defensive play, Ottawa managed to frustrate the Penguins on their home ice, stealing one of two games.
NBA Odds: Will Cavaliers Be Rusty in Game 1? -
The Boston Celtics needed seven games to get past the Washington Wizards, but they got the job done Monday night, winning 115-105 as 5.5-point home favourites. Next up: the defending champion Cleveland Cavaliers, who visit the Garden Wednesday night at 8:30 PM ET on TNT.
4 New Microgaming Releases in May 2017 -
Candy Dreams is a 720 ways to win, variable reel game. Players spin on a colorful reel area filled with candy treats, as they play towards enticing bonus triggers.
PKR Company Statement Update -
Microgaming can confirm that David R Taylor and Matthew R M Wild of RSM Restructuring Advisory LLP were appointed Joint Administrators of PKR Ltd and PKR Technologies Limited on 11 May 2017 by the High Court, Chancery Division.
Microgaming Wins The Spark Award 2017 -
The Spark Award celebrates organisations that experiment with ways of working differently. Previous winners include GCHQ and Places for People. It’s a part of Spark the Change, a global movement dedicated to empowering people and building happier workplaces.
NHL Predators First Ever Conference Finals Appearance -
With three of the team’s top four point scorers residing on the blueline, the Nashville Predators have found a strategy that frustrates even the best in the West. After qualifying as the lowest-seeded Western Conference team, the Predators made quick work of the Chicago Blackhawks (4-0) and St. Louis Blues (4-1) in the first two rounds.
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