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888 AND AD AGENCY FALL OUT
The advertising agency Grey London's business relationship with online gambling group 888.com has come to an end after barely five months, according to reports in the UK marketing media this week which say the falling out was over a series of disagreements over money.
Gray, which was appointed to the GBP 3 million account in February this year after a three way pitch that did not include it's former agency CHI & Partners (see previous InfoPowa report) completed only one campaign for the gambling company before resigning the account.
It is understood that 888.com is currently assembling a selection of agencies for a re-pitch with an August target date in mind.
The recent liberalisation of gambling advertising in the UK, which allows gambling ads after 9pm, has placed growing importance on recruiting the right advertising companies.
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Gambling News :
Yggdrasil Gaming Expanding -
The Swedish online gambling games developer Yggdrasil Gaming is to establish a new parent company and expand its Stockholm office as it bolsters its presence in Sweden with a raft of new hires.
FanDuel and DraftKings Settle With NY Attorney General -
Speculation earlier this week that daily fantasy sports market leaders FanDuel and DraftKings were about to agree a settlement on consumer fraud suits prepared by the New York AG was confirmed Tuesday when a $12 million settlement was announced.
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Singapore Online Gambling Ban Begins -
Singapore media reports indicated Tuesday that restricted online gambling services offered by the Singapore Pools have started online operations, whilst Singapore Turf Club will commence online betting activity on November 15.
Pennsylvania Online Gambling Updates -
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WSOPE In Czech Republic -
World Series of Poker Europe 2017 has moved to King’s Casino Rozvadov (KCR) in the Czech Republic following a multi-year deal that will see KCR host numerous WSOP-branded events over the next several years.
BtoBet Partners with AfroBet -
Following the launch in Kenya, Afrobet said it has high hopes for further expansion into East Africa, Tanzania, Uganda and Congo.
Pissed off Tabcorp shareholders -
A significant number of Tabcorp shareholders, led by The Australian Shareholders Association, reportedly objected to proposed hikes in executive pay packages and were unhappy with the company plans for a merger with rival gambling group Tatts.
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