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Zynga Share Prices
Sunday February 15,2015 : TOUGH YEAR FOR SOCIAL GAMING GROUP
Share prize heads south 16 percent on disappointing 2014 results.
Investors showed their disappointment at the latest results of San Francisco-based social gaming developer Zynga Friday, sending the share price into a 16 percent spiral southwards when performance did not meet expectations.
2014 FY revenue fell 21 percent to $690 million, with gaming down 28 percent compared to 2013, and a net loss of $226 million over the year, although revenue from advertising did ameliorate the situation somewhat, rising 34 percent to $153 million.
Drilling down into the fourth quarter numbers, Zynga Casino revenues rose 8 percent on the preceding quarter following a surge in slot activity late in the year, but Zynga Poker revenues fell 7 percent compared to Q3-2014.
Although revenues per daily average user were up an encouraging 31 percent in the last quarter of the year, the effect was muted by the fact that the number of daily average users dropped by 2 million to 25 million, and the number of monthly active users fell 4 million to 112 million, with unique monthly users down 9 million at 71 million.
Zynga's move to mobile provided a bright spot, with mobile revenues up a commendable 120 percent year-on-year; that's 60 percent of all revenues now delivered by the mobile channel, and excellent progress on the company's ambition to have 75 percent of revenues emanating from mobile sources by end 2015.
Company executives have acknowledged that there have been difficulties with the company's new poker product, and that better results may have been achieved by more stringent and comprehensive testing across consumer segments, geographies and devices, but the fact remains that Zynga Poker continues to command a quarter of the social poker segment; that's a sound foundation to build on, with plans in progress to expand the Poker Elite product into major Australian, Canadian and Western European markets.
Zynga also conceded that it may have been too hasty in pushing its sports product NFL Showdown into the market, and revealed that it is making improvements to ensure a more complete offering is available later this year.
The Chinese development studio has clearly not been an overwhelming success and is to be closed, saving around $7 million a year.
Gambling News :
Live Dealer Now At Slotocash -
Live Dealer can be found in the left navigation menu under 'Live Dealer' when you, the player is logged in to instant play.
Betradar Launches US Sports Betting Solutions -
With only a few weeks to go until the betting and gambling world descends on ICE in London, Betradar have today announced that they will be launching a comprehensive range of tools and services to any company that will be looking to provide sports betting in a post-PASPA United States.
Final 12 For MPNPT Morocco -
Sunday on the MPN Poker Tour Morocco will see several trophies awarded at the Mazagan Beach Resort, with the largest going to the Main Event champion along with a prize of MAD 400,000 (c.€35,400).
MPNPT Morocco Updates -
Leading the 104 combined survivors from both flights is still Said El-Yousfi with 272,000 chips; visit the MPN Poker Tour blog for an end-of-day recap and full chip counts.
MPN Poker Tour Morocco Day 1A -
The MPN Poker Tour has returned to Morocco this week (January 11-14), featuring the MAD 1.5 million guaranteed Main Event, accompanying side events, and the activities and parties for which this tour has now become known on two continents.
2018 MPN Poker Classic -
The MPN announces the return of The Classic tournament series this January. The series is back following its successful €350,000 guaranteed debut in 2017. This time €500,000 is guaranteed, along with a once in a lifetime trip to Monaco for the Classic Champion.
PDC and Sportradar Renew Deal -
Following this month’s hugely successful World Championship, the Professional Darts Corporation (PDC) and long-standing partners Sportradar have renewed their multi-faceted cooperation that will see the leader in sports data and content continuing in their role as official data
Poker Yaar Joins MPN -
Available through download, instant play and mobile, Pokeryaar.com is live with Omaha, Hold’em and Five-Card poker variants, alongside MPN’s Fish Party, the industry’s only progressive jackpot SNGs.
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