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Zynga Share Prices

Sunday February 15,2015 : TOUGH YEAR FOR SOCIAL GAMING GROUP
 
Share prize heads south 16 percent on disappointing 2014 results.
 
Investors showed their disappointment at the latest results of San Francisco-based social gaming developer Zynga Friday, sending the share price into a 16 percent spiral southwards when performance did not meet expectations.
 
2014 FY revenue fell 21 percent to $690 million, with gaming down 28 percent compared to 2013, and a net loss of $226 million over the year, although revenue from advertising did ameliorate the situation somewhat, rising 34 percent to $153 million.
 
Drilling down into the fourth quarter numbers, Zynga Casino revenues rose 8 percent on the preceding quarter following a surge in slot activity late in the year, but Zynga Poker revenues fell 7 percent compared to Q3-2014.
 
Although revenues per daily average user were up an encouraging 31 percent in the last quarter of the year, the effect was muted by the fact that the number of daily average users dropped by 2 million to 25 million, and the number of monthly active users fell 4 million to 112 million, with unique monthly users down 9 million at 71 million.
 
Zynga's move to mobile provided a bright spot, with mobile revenues up a commendable 120 percent year-on-year; that's 60 percent of all revenues now delivered by the mobile channel, and excellent progress on the company's ambition to have 75 percent of revenues emanating from mobile sources by end 2015.
 
Company executives have acknowledged that there have been difficulties with the company's new poker product, and that better results may have been achieved by more stringent and comprehensive testing across consumer segments, geographies and devices, but the fact remains that Zynga Poker continues to command a quarter of the social poker segment; that's a sound foundation to build on, with plans in progress to expand the Poker Elite product into major Australian, Canadian and Western European markets.
 
Zynga also conceded that it may have been too hasty in pushing its sports product NFL Showdown into the market, and revealed that it is making improvements to ensure a more complete offering is available later this year.
 
The Chinese development studio has clearly not been an overwhelming success and is to be closed, saving around $7 million a year.



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Box 24 Launches 3 New Slots - This week sees the addition of 3 New Games at Box24 Casino. Check them out they all seem pretty interesting.

Oink Country Love Slot Launches - Oink Country Love will have players tapping their feet to the country beat with the lovable Oink Bros, Willy and Chancho, who are trying to win over the heart of Miss Southern Charm in this five by three reel, 45-line online slot.

Tim Chung Wins MPNPT Manchester - The 288-runner £550 MPNPT Manchester Main Event today crowned its champion, awarding the bulk of the £150,000 total prizepool to the nine players surviving after two days of tournament poker at the Grosvenor Casino.

MPNPT Manchester Day 2 - Day 2 of the £550 MPNPT Manchester Main Event saw 60 Day 1 survivors (from a total of 288 entries) and three intrepid last-minute registrants sit down to play to the final table.

Day 1B MPN Poker Tour Manchester - Day 1B of the £550 MPNPT Manchester Main Event saw the field rise to 285, as players took full advantage of the whole-day re-entry period.

Day 1A MPNPT Manchester - The £150,000 guaranteed MPNPT Manchester kicked off today in style – 74 poker players from all over Europe arriving at the Grosvenor Casino to contend the first of two starting days

Kung Fu Rooster Slot Goes Live - Celebrate Chinese New Year - 2017 Year of the Rooster. It's time to sweep away any ill-fortune and make way for incoming good luck, with this exciting 12 lines slot game.

Sensational Sixes Slot Goes Live - Light up Icons like BAR's, black spades, red hearts, blue diamonds, and green clubs. The best part of Sensational Sixes are the three wild icons, for 2X, 4X, and 6X multipliers!

3 New Betsoft Slots - 3 new Betsoft slot Games were also added this week to most online casinos allowing US players.

2017 Bodog Super Millions Poker Open - The first events on the 105-tournament schedule have already been completed; there are three more tourneys on Thursday’s schedule, with a total of $34,000 in guaranteed prize money waiting to be won.

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