Friday July 31,2015 : NEW FREE APP FROM AT THE RACES
Everything a racing punter needs to know on Android and iOS mobile platforms.
On the go horse racing punters can download a new, and free, app from At the Races this week following the launch of the product on both Android and iOS platforms.
The app gives users access to horse racing news, race cards, video form, tipsters, Timeform analysis and betting services from the UK’s largest racing TV channel and website, and allows the mobile punter to watch race replays, access 12,000 archived races, obtain in-depth and career histories, compare odds and place bets.
All ATR races are available to view on the app within just minutes of the finish, whilst ATR television programmes including Racing News and Racing Live are also available to watch in an on demand catch up service.
Matthew Imi, chief executive for At The Races, said: “With more people watching At The Races on television and increasing numbers coming to our website – around 2.5 million monthly TV viewers and more than that reported by Google Analytics on the site each month – the new app will only extend our reach. It will help us to not only continue to popularise the sport, making it as accessible as possible, but also to position us long term to deliver sustained growth and increasing commercial returns for our racecourse partners.”